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BUYERS GUIDE VINTAGE MOVI E POS T ERS


to ensure the authenticity or condition of the art until you have paid and received it. Buying any artwork online, but especially vintage posters, is very risky.


Knowing the difference between a collectible movie poster and a reprint is important. After all, if you’re hoping to attain a poster that will increase in value, it must be an original print. If, on the other hand, you only want to spruce up your interior with a flash of Hollywood glamour then there’s no sense spending money on a pricier collectible when an equally attractive reprint would fit the bill.


With today’s computers and graphics programmes, the ability to recreate a vintage poster image is increasingly within reach for those that choose to do so. It has been my experience that in most circumstances, reproductions are clearly identified as such and not to intentionally mislead. Sometimes a reproduction may be called an original purely out of ignorance. As a collector, it is your responsibility to build your knowledge to make sure that you know the difference between an original poster and reproduction.


Rarely will a vintage poster appear as bright and clean as the day it was created. Just think, a poster created in 1960, fairly recent for a vintage poster, is now almost 50 years old! Unless the poster was rolled up in the original mailing tube or remained in the original envelope, it will have been exposed to the elements and therefore will usually show some signs of ageing.


Things such as dirt or tape residue can usually be cleaned. However, you should beware of posters that have faded. For once colours in a poster have faded there is really no way to correct it.


Many movie posters have fold lines which is normal and not too much of a concern. After printing, posters were folded into various configurations before being dispatched to cinemas all over the world. This is why smaller posters appear to be quartered, and larger posters may appear to have six or eight panels. These crease lines are acceptable amongst collectors but be mindful of tears and losses to the paper which can be more damaging to the value.


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Value for posters that are adhered/glued or laminated to any surface are generally considered to be minimal or nil amongst collectors. As always, there are exceptions to the rule. A very rare or highly desirable image may retain a greater portion of its value in this condition. Often you will find a poster secured using shrink wrap, but it remains freestanding once the shrink-wrap is removed. If you decide to purchase such a poster, it is advisable to remove the plastic/shrink wrap carefully and throw away the cardboard, which is highly acidic and can do lasting damage to your poster. The best way to protect your new purchase is to get it professionally framed with acid free backings and UV protective glass.


While it remains possible to make a great discovery or find a real bargain, it has become, like many things, increasingly difficult to do so. Therefore, despite having heard this phrase over and over, it is worth repeating - “If a deal seems too good to be true it usually is.” If you educate yourself about poster condition, rarity, market prices etc, the chances of you making a purchase you may later regret is increasingly remote.


Movie posters are a wonderful addition to any collection and every interior. So get out there and buy your own slice of vintage Hollywood glamour, safe in the knowledge that this market promises to be one of the safest investments you’ll find.


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