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18


Issue 8 2020 - FBJNA


///STEVEDORES & TERMINALS


HHLA operations at Germany’s Port of Hamburg. (HHLA photo.)


being developed and adapted, smartPORT combines economic and ecological aspects in three sub-sectors:


traffic flows,


Germany’s Port of Hamburg is setting out to retain its competitive advantages by taking measures to help drive sustainable economic growth and value for customers while minimizing its environmental impact. To do so, the Hamburg Port


Authority (HPA) is


implementing smartPORT logistics projects that leverages cutting-edge IT solutions to optimize the flow of traffic and goods within the harbor. “Intelligent networking is


a prerequisite for smooth, efficient transport in the port of Hamburg and ultimately for the flow of goods: optimum data capture and rapid information sharing allow


logistics managers, carriers and agents to select the most efficient means of transport for their goods,” states Jens Meier, CEO of Hamburg Port Authority. At the same time, of Hamburg


the Port


is networking with other ports to create a chain of intelligent ports around the world: the chainPORTS. “In the Port of Hamburg,


state-of-the-art digital intelligence guarantees a smooth, efficient operation,” says Meier. “The control systems used by the HPA are world-leading, while the interaction between sensor technology and analysis, forecasting and information


systems delivers huge efficiency improvements.” Meier sees this as not only


being good for business, but also good for protecting the environment. In addiiton, he


emphasizes that the digital trend ensures that the port will continue to maintain its leading position in Germany and Europe. A program is constantly


infrastructure, and the flow of goods. An intermodal PortTraffic center for sea, rail and road transport forms the basis for networking the flow of traffic. “For shippers, the digital


transformation is opening up new possibilities,” Meier says. “IT solutions are driving forward the optimization of


the flow of traffic and


goods within the harbours. At the same time, ports can network with other ports to create a chain of intelligent ports around the world: the


chainPORTS.” The COVID-19 pandemic


particularly has underlined the importance of digitalization for ports and emphasised the need for collaboration. “Turning a port into a smart


port, not only means digitally connecting everything inside the port, but also requires multi-level cooperation between government authorities, businesses, local communities and other relevant parties,” Meier adds. “Thanks to the possibilities that IT offers, but also thanks to the commitment of everyone - HPA made it possible, to ensure that the port remains fully operational.”


“In the Port of Hamburg, state-of-the- art digital intelligence guarantees a smooth, efficient operation,” -- Jens Meier, HPA.


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