SECTOR NEWS
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OFFICIALLY INNOVATIVE
JOHNSTONE’S TRADE HAS won the award for Best Materials Innovation at the 2019 Building Innovation Awards for Air Pure, a bio-based wall and ceiling paint that improves indoor air quality. The manufacturer fought off stiff competition at the awards, which celebrates the
pioneering organisations that are embracing and creating new technologies, including those that help to deliver greener, smarter and safer buildings. Developed with Air Purifying technology, Johnstone’s Trade Air Pure neutralises up
to 70 per cent of formaldehyde from the air as soon as it is applied. Formaldehyde is one of the most harmful volatile organic compounds (VOCs) present in houses and public spaces, with molecules being emitted from a range of common indoor materials, such as chipboard, carpet, glue and interior fabrics. Thanks to the use of renewable raw materials, Johnstone’s Trade Air Pure is also
45 per cent bio-based and the packaging is made from 100 per cent recycled materials, contributing to a more sustainable world – one of the key factors that impressed the judges at the awards. Danielle Aiken, specification marketing manager at Johnstone’s Trade said, “Air Pure
is a product we’re really proud of so we’re delighted that it’s been recognised at the inaugural Building Innovation Awards, and to have shared a category with such remarkable innovations. “Modern lifestyles mean people are now spending around 90 per cent of their time
indoors, where the air can be up to 10 times more polluted than the air outside. Air Pure therefore provides a very timely and unique solution to a growing issue in the sector, while using bio-based products in its formulation to further help improve the sustainability of both existing and newly developed buildings.” Johnstone’s Trade Air Pure is available in a variety of colours, including the PPG
Voice of Colour colour palette, and dries to a desirable flat matt finish. For more information about Air Pure, visit
www.johnstonestrade.com/airpure
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‘The brand you can trust’
St. Ivel Way, Warmley, Bristol BS30 8TY. T. 0117 960 0060 F. 0117 935 2437 E.
sales@barrettine.co.uk www.barrettinePro.co.uk
Gold winner of the DIY Week Decorating Product of the Year 2011.
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