16 INSIGHTS
PRACTICE PROFILE Simone de Gale Architects
An agile firm with an open-minded remit, Simone de Gale Architects champions a wide range of design typologies, innovation in materials, and diversity in architecture. The practice’s founder speaks to Sébastien Reed
with the world,” says de Gale. With her grandfather having been an architect in Jamaica, and her father and uncles working in construction in London, she grappled with the question of whether to pursue a career in the same industry at possibly a younger age than most designers.
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The firm currently oscillates between 15 and 20 staff – roughly two thirds are designers. De Gale explains that the firm’s size results from a strategy of staying agile as project requirements change, and new work is taken on or completed. She puts particular stock into those roles usually considered as ‘support’ in an architectural practice; business development and sales, marketing and promotion, accounting and office management, as key to the firm’s longevity. Project staff range from architects to interior designers and project managers, who steer the bulk of the firm’s design work.
imone de Gale Architects founded her practice in London in 2009. Her aim was to realise a childhood dream to run her own architectural practice, and “share my vision of design
Maintaining a broad scope, the four primary components which comprise the practice’s work are masterplanning – ranging from 200,000 to 6,000,000 square feet; architecture – including residential, commercial and hotels; interiors – from commercial to luxury; and, finally, innovation. An unusual example of the latter is that Simone de Gale Architects has developed and patented an advanced technique of processing materials to make them more resistant to blast and pressure waves.
Dreams do come true The practice’s chosen mantra when bidding for work is: ‘We will achieve your vision’. For de Gale, it’s about the fact the client’s resources are at stake. “It is our duty to listen very carefully to what the client wants to achieve,” says the architect, “and then use our skills, creativity and expertise to go beyond their expectations, optimise the value of their assets and realise their dream or business strategy.”
A conscious effort is made at the practice to cultivate a
ADRIATIC TWINS A concept for twin towers comprising 200 luxury apartments in Rijeka, Croatia
MINI CITY The practice is working with the Georgian authorities on a ‘mini city’ plan in Tibilisi
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ADF DECEMBER 2019
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