News
DIAGEO RESERVE CELEBRATES FATHER’S DAY WITH NEW BESPOKE HAIG CLUB GIFT PACK
Diageo Reserve has launched a new stylish Father’s Day gift pack for its premium single grain Scotch, Haig Club. Designed to help retailers capitalise on the key gifting date, the new pack comes complete in a striking gift box alongside a bespoke limited- edition chrome hip flask and full size 70cl bottle of the iconic blue Haig Club.
Nick Temperley, Head of Diageo Reserve GB commented:
“father’s Day is one day that people really want to say thanks to dads, so it’s important that retailers have great products with strong shelf appeal.
Haig Club is the perfect whisky to recruit non-whisky drinkers into the category but also sits well with those who know
ECATERING EXPANDS BACK BAR CABINET RANGE
eCatering, one of the UK’s Leading and Lowest Price Online Catering Equipment Suppliers has expanded its’ back-bar cabinets / drinks fridges options for customers in 2018. The supplier already boasts a wide range of these versatile units but has decided that customers want more choice.
They are now offering a range from single, double and triple door options including hinged and sliding doors with some available in Stainless Steel or Silver/Grey. Starting from a ridiculously low price of £249, these are set to be big sellers in 2018.
eCatering’s Marketing Manager, Mike Morris, stated “We regularly review our products looking at what customers want and how they stock their bar areas. This variety of options will mean we can appeal to wider audience and in turn offer great discounts and savings to more people which is ultimately our aim.”
As an example of just what great value these cabinets are, we took a look at their own branded Gastroline Black Hinged Double Door Bottle Cooler (order code: RRG013) at only £269. This stunning unit come with lockable hinged doors, a 210ltr volume capacity (around 180 x 330ml bottles), energy efficient cooling and a fully adjustable digital temperature controller. Many of these features are add-ons or cost more normally but are just standard on many of eCatering’s range.
One of their popular models, the Triple Sliding Door Bottle Cooler in Silver/Grey
their malts from their blends. It’s a modern and stylish choice and the added value of the hip flask means dads can enjoy it whenever they like.”
The new limited-edition Haig Club gift pack will be available online at Drinks Supermarket and in UK grocery stores, including Tesco, RRP £45.00. The brand’s iconic miniature 5cl formats will also be available nationwide, RRP £4.50.
at only £499 is an amazing steal especially considering that the List Price on these is £1099. eCatering are also looking to expand other products in the bar range through summer.
To find out more and see their incredible product ranges and savings, visit their website at:
www.ecatering.co.uk
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