downsmail.co.uk


Why Downs Mail is top dog in local press


THESE are hard times for the local press. Falling circulations and sliding advertising revenues have put pressure on a once-great British institution. Here in Kent, newspapers have not


proved to be immune to these challenges. The Kent Messenger’s Maidstone,


Weald and Malling weekly editions now sell a combined 11,024 copies, according to the latest 2017 figures compiled by the industry’s official Audit Bureau of Circulation (ABC). This represents a drop of 12.3% on 2016 figures.


Last year, Kent on Sunday ceased publication.


Some of the well-regarded titles in the


Trinity Mirror stable of papers nationwide have posted worrying 20%+ circulation slides in the most recent ABC figures. This decline in the wider newspaper industry is clearly causing concern, with the Prime Minister Theresa May recently ordering a review into the health of the local media.


Downs Mail, with its relentless quest for quality community journalism and free monthly distribution model to more than 80,000 homes, continues to strive to keep those negative forces at bay. Chairman of Mail Publications Ltd Claire Procter said: “We have always believed in the need for a strong, vibrant local news media which champions community journalism, not only to keep our readers informed but to hold those in authority to account. “Whilst trading conditions for some sections of the local press have been challenging in recent years, we have seen a growth in our business. With hard work by our dedicated staff, the support of our advertisers and a family of loyal readers we will continue not only to survive these difficult times, but to thrive.” That growth has included expansion of the Downs Mail portfolio from four editions to five, a massive increase in internet user numbers, growth of our


downsmail.co.uk


Advertisement Feature


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quarterly lifestyle magazine Mid Kent Living and a developing leaflet distribution business. We are always striving to do better and would welcome comments on how we can improve Downs Mail and the service to our readers. Why not drop a line to editor, Simon Finlay, at simon.finlay@downsmail.co.uk


Downs Mail 80,475 01622 630330 *Source ABC January to December 2017. Average copies per issue. Your business is our business


LOCAL businesses are as important an element to community life as a parish council, cricket club or the Women’s Institute. Here at the Downs Mail we have always recognised the pivotal role commerce plays in a vibrant, thriving economy. Be they small, medium or large enterprises, we have tried to celebrate the great things they bring – jobs, career paths, training, entrepreneurship, industry awards, in- novation and prestige.


That is why we have been promoting our recently-enhanced Business Notice Board (BNB) at downsmail.co.uk in recent months.


And it is paying off. Our BNB is rap- idly becoming a place where the busi- ness world can communicate with one another, share ideas, offer advice, drum up business or simply promote them- selves. And it is completely FREE to use.


You can use it as many times as you like without having to pay a penny. Perhaps you have news you’d like to share, seek tenders for an important contract, trum- pet a new product or put feelers out for specialist expertise. Feel free. Use it, it’s yours!


14 Maidstone East April 2018 Taking notice


ORGANISATIONS are able to make as many entries and use as many categories as they wish on our Business Notice Board.


They can upload an image, headline, detailed text, contact details and links to their own and associated websites. The service is quick and easy to use – go to the business no- tice board page on our website and just click on the red post your free listing here button or submit your business news link to get started.


Directory advert


THE Downs Mail Business Directory is a searchable database of local businesses, suppliers and tradespeople where companies can advertise for a year for just £48 plus VAT.


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