18 CASE STUDY


CAMDEN IS A PROMINENT PLACE WITHIN LONDON AND IS KNOWN WORLDWIDE FOR ITS LIVELINESS


developments: “It’s an incredible location,” he began. “Although we have other developments in prime locations, Marine Ice’s stands out as being our closest to the heart of London.”


The Northern line is accessible through Chalk Farm tube station – situated opposite the development. Bellis explained why the firm was particularly keen on Camden: “Growth in the Camden housing market prices were 19.2 per cent in 2017; this is the biggest increase in any London Borough by quite a significant amount.


“The vibrant borough is internationally famous for its fashion, market, and the arts. This, along with the successful businesses, will create very strong demand for these homes.”


THE BUILD


After a short delay, with the pre- commencement work taking far longer than expected, the build is now well underway. The delay in fact enabled the team to be fully designed and prepared, allowing for a seamless construction programme. During the build, Bellis have been


DESIGN TEAM


Lead Contractor: Bellis Construction Architect: 21st Architect Lead Engineer: HTS Temporary Works Engineer: CX Engineering M&E Engineer: Blythe and Blyth Planning Consultants: BPTW Geotechnical Engineers: LBH Wembley Party Wall Surveyor: Brook Vincent Interior Design: Darsah & Alexander James


SUPPLIERS


Kitchen: Wilson Fink Bathrooms & Tiles: Porcelanosa Building Warranty: CRL


WWW.HBDONLINE.CO.UK


digging a basement very close to the Northern Line. A detailed basement design had to be fully engineered prior to even demolishing the building, in order to make certain that the company were fully prepared to excavate a basement with as little impact to the neighbourhood as possible. A London Stock brick has been used to match the existing facade on the east elevation on Crogsland Road, and some modern cladding has been utilised on the top floor. In reference to the building’s namesake parlour, an ice cream cone design has been incorporated into the brickwork. The build has adhered strictly to sustainability requirements, with the design achieving a BREEAM rating of ‘very good’. Many community aspects were


incorporated into the build, as Henry explained: “We are surrounded by numerous businesses, homes and most notably Havertock Hill School. “Subsequently, the community in a built up area is an absolute priority. We have had several liaison meetings, as well as a newsletter keeping everyone in the loop with the build. “We have produced both a demolition and construction management plan which highlights our community liaison work regarding how we plan to best minimise traffic, noise, vibration and the environment.” These reports are available on Camden’s website for any of the community to access. “We also aim to procure staff locally,” added Henry, “as well as providing work experience and apprenticeships in the local colleges and schools.”


A GROWING MARKET Bellis Homes is confident in the apartment’s success, with high levels of growth and rising market prices. “Camden’s heritage and history speaks for itself, with a vast amount of businesses located within the area, from architecture, media, performing arts and fashion through to all the markets, retail and restaurants,” said Henry.


“It is a thriving borough of London, and thus, we anticipate young professionals and families to be the end users of the development.”


Camden is a prominent place within London and is known across the world for its lively cultural spirit. This is likely to continue to increase the area’s growth in the coming years, along with the potential high rental return in the central location being likely to attract both overseas and local investors. With a rich backstory which buyers are likely to devour as happily as the location, the menu is appetising for this scheme, and developer Bellis Homes.


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