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Are the PIN code’s days numbered?


Although not directly related to transport and logistics, we noted this on an Australian news site and thought it may be of interest to BIFA Members, with e-commerce payments by credit and debit cards on the increase


From the ATM and restaurants to online shopping and Amazon Alexa, pretty soon you will be making completely “frictionless” transactions using your thumbprint, voice or retina, according to Visa. The credit card giant is currently working with the rest of the payments industry on new standards for migration from PIN to thumbprint.


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BIFA holds Regional Member meetings around the UK and listed right are those due to occur soon. If you would like to attend and find out more about BIFA and what we do, then contact the appropriate Regional Consultant to BIFA. All BIFA Members are entitled and


encouraged to attend their regional meetings however pre-booking with the named contact is essential. Full contact details are shown on page 3 of this issue.


September 2017 According to a YouGov poll commissioned by


Visa, more than half of respondents (56%), said they would be comfortable using their thumbprint, voice or retina to make a payment. Nearly half (45%) said biometrics is appealing because it is more secure, and 40% liked the idea of not having to remember a PIN or password.


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But while more than a quarter (29%) would use an internet-connected device such as a smart home virtual assistant or fridge to make payments on their behalf, less than half (39%) said they would be willing to share their personal information in exchange for convenience in payments. Industry research suggests eight out of 10 people are using the same PIN across the majority of their payment cards, and in 2020 the average consumer will have more than 200 passwords they have to remember. That means an explosion of places where your card details might be stored. To remove that risk, authentication can be pushed to something that is more natural and unique to the consumer, such as a retina scan or thumbprint. There will be no more fumbling for your wallet and pushing in a 16-digit card number.


Gradual change


Any change will be gradual as it is an evolution and you have to make sure you cater for every individual in the market as the ecosystem changes. To accept biometrics takes a long time; the point-of-sale terminals, the people manufacturing them, the banks putting them out, and merchants accepting them. With recent high-profile hacks and data


breaches, Visa said it is “acutely aware” of the need to get standards and implementation around biometric authentication correct from the outset.


It could be a hugely liberating era where, instead of passwords and numbers, we have biometric authentication by thumbprint or retina. Of course, all of those are turned into dynamic, encrypted numbers, but at the end of the day we do not have to remember them.


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