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May/June 2017 ISSUE Executive Insight


Buyer Confidence Key


to Sustaining Sales Gains Nebraska Field Notes


Iowa Field Notes Insights into the


Mid-Range Tractor Market Annual Conference


Why Hire a Veteran? What You Can and Can’t Ask


a Veteran in a Job Interview Equipment Manufacturers


Supporting Veterans Where Patriots Gather


Brothers Continue to Serve Diggin’ in the Archives Dealer Advocacy &


Governmental Affairs Marketing Window


IN THIS ISSUE


2 4 6 8


12 14


16 18 19


21 24 25 26


28 18 21 May/June | The Retailer Magazine | 1 16 6


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32