ATTRACTIONS Avatar exhibit to go on global tour
Marketing company Global Experience Specialists and fi lm producers Twentieth Century Fox are teaming up to create an interactive touring exhibition based on 2009 blockbuster Avatar. Preparing a world-
wide tour in 2016 ahead of the franchise’s planned sequel, the 10,000sq ft (929sq m) exhibition will showcase the unique crea- tures and environments of the fictional world of Pandora, the setting of the first film. It was the highest-grossing movie of all time, drawing a staggering £1.8bn at the box-offi ce. As with the Avatar Land coming to Disney
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T e travelling exhibition is being overseen by Avatar director James Cameron
Godsick, who is the president of Twentieth Century Fox Consumer Products. “As we expand the Avatar story world, we
World Florida’s Magic Kingdom, Avatar director James Cameron is consulting on the travelling exhibition, while producer Jon Landau will also provide his expertise. “Bringing the world of Pandora to life
and comparing it to the wonders of our own planet, the Avatar exhibition will bring together immersive new storytelling and science in a tangible, engaging forum,” commented Jeff rey
look for compelling ways to connect with our current – and future – fans,” added Kathy Franklin, president of franchise develop- ment for Lightstorm Entertainment, which produced the film. “This exhibition is an ideal way to share new and exciting insights into life on Pandora that we hope will inspire guests during their visit and beyond.” Details:
http://lei.sr?a=G9d6y
Paramount London theming revealed
London Resort Company Holdings (LRCH) has released new images and details for the £2bn Paramount London theme park and resort development, unveiling a number of themed zones with rides and attractions. T e new images show
Adventure Isle – a jun- gle-themed zone which includes a white water rap- ids ride; Myth & Legends Castle – a medieval cas- tle; Paramount Port Bay – a fantasy historical port; and Port Plaza – an area connected to both the castle and port following the same histor- ical theme. Other zones planned for the park include Land of Legends, Cartoon Circus, the Star Trek-themed Starfl eet Command, Action Square and Entertainment City. In addition to 50 rides and attractions at
Paramount London, the resort will include a 2,000-seat theatre, 11,000sq m (118,000sq ft) of exhibition space to showcase
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The preferred Designs for the park’s fantasy historical port – Paramount Port Bay
British inventions and brands, 15,000sq m (161,500sq ſt ) of retail space, a cinema, comedy venue and live entertainment. The mega resort has also detailed plans for the largest waterpark development in Europe and 5,000 hotel rooms. Architects Farrells are masterplanning
the entire project, while Ray Hole Architects will serve as core facilities architects. Details:
http://lei.sr?a=W5U8p
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