EURO 2012 GETTING CONNECTED
bile connectivity, stadia are now becoming as much a forum for com- munication as the workplace or the home. Warsaw’s National Stadium has embraced this trend with the installation of Cisco’s Connected Stadium solution, a network offer- ing wired and wireless access. It can be used across opera-
W
tional activities, from security to ticketing and allows fans to share experiences. Dariusz Fabiszewski, general manager of Cisco Poland, says: “Modern stadiums no lon- ger serve as a backdrop for sports events, but are offering more en- gaging experiences for visitors. Meanwhile, organisers in Poland
have created a first for a Euro event – the Polish Guide, which provides overseas supporters with information detailed in six languages. A smart- phone version is also due to launch in advance of the tournament. Details:
www.polishguide2012.pl
by GMP, seating capacity for the tourna- ment will be reduced by 2,000 to 68,055. Hightex has provided the facility with a 48,500sq m suspended roof comprising translucent PTFE/glass membranes. The NSC Olimpiyskiy will be a cen-
trepiece of Euro 2012 and is the largest stadium in terms of capacity on the ros- ter. It is one of three in Ukraine – along with Lviv and Donetsk – to offer AG’s cashless payment solution.
More can be expected as tourism numbers increase and infrastructure improvements provide a boost across hospitality and transport sectors for both nations
Metalist Stadium in Kharkiv is the
second of two venues in the Ukraine to undergo renovations. Work included new stands to the south and east. The DCH Group-funded work also involved seating solutions from Figueras Interna- tional Seating and Elcon. The new roof can withstand an earthquake measuring up to 8 in magnitude. Two new-build venues complete the
line-up of Ukrainian stadia to be used. The first – Donbass Arena in Donetsk – was designed by ArupSport and was the first UEFA five-star complex to be built in Ukraine. Built by Turkey-based ENKA, it boasts a glazed facade with nearly 2,500 panes covering the whole stadium. The second new facility is Arena Lviv,
designed by Austria-based Albert Wimmer and costing around UAH875m (£68.7m,
Czech Republic versus Portugal (in white) at the Euro 2008 competi- tion in Austria and Switzerland
42 Read Sports Management online
sportsmanagement.co.uk/digital
EUR79.7m, US$109.3m). It was built by Alt- kom and has a capacity of nearly 35,000. Seating has been laid out to maximise the view of fans and ensure no ‘dead zones’ are left in terms of visibility.
A lasting legacy The opening of Warsaw’s National Sta- dium signalled the last of the eight Euro 2012 venues to be completed. Poland’s tournament director, Adam Olkowicz said: “As of now, all of the venues in Po- land and Ukraine are ready and we are working hard to prepare them for this big festival of football.” Both countries now have state-of-the-
art football facilities, offering an early legacy from Euro 2012. More can be ex- pected as tourism numbers increase and infrastructure improvements provide a substantial boost across hospitality and transport sectors, standing the two econ- omies in good stead for the future. ●
Pete Hayman is a Leisure Media journalist Issue 1 2012 © cybertrek 2012
ith technology continu- ing to evolve through the advent of mo-
It is estimated that about 1.6 million fans will visit Poland and Ukraine during the event in June
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84