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health & fitneSS Roll-out for Shropshire chain


Independently-owned health club business Bodytech is to roll-out its affordable fitness concept throughout the UK by offering franchise opportu- nities to potential partners. Jeff Anderson founded the


Shropshire-based Bodytech chain in 1998 in Shrewsbury, before opening a second site in Market Drayton with busi- ness partner Peter Metcalfe in 2006. Further sites opened in Whitchurch and Chester (2007) and Oswestry (2009). Each Bodytech club has a


February launch event for Holt Park project


A groundbreaking ceremony is due to take place in February to mark the start of work on the construction of a major new £27m wellbeing complex at Holt Park, Leeds. Leeds City Council is inviting local resi-


dents to come forward with names for the complex, which will open in December 2013 and will feature a 25m swimming pool. Holt Park’s facilities will also include


a hydrotherapy pool; a teaching pool; a multi-activity room; and a Bodyline gym, as well as hubs for both older people and those with learning difficulties.


Jeff Anderson (right): “We have created a powerful, well-known brand”


floorspace of between 8,000- 10,000sq ſt (743-929sq m) and offer a personal approach to their customers. Anderson now believes that the model can


be replicated across other small market towns and said that the concept is an alternative to “impersonal” budget gyms as the populations in those locations are too small.


“We have created a powerful, well-known


brand and have accumulated a great deal of experience,” said Anderson. “Our success is down to offering a unique


service to a specific market and we are excited about sharing that formula with others who have the same beliefs and motivation.”


Fitness4less to open new Southend gym


Low-cost health club operator Fitness4less has announced it has secured a lease for a new 20,000sq ſt (1,858sq m) gym at a Southend shopping cen- tre, which is to open in May. Located on the first floor of


the Victoria Shopping Centre, the club will provide member- ship at a flat fee of £14.99 per month and inclusive of all facilities and classes. Te new Fitness4less site


will be equipped with at least 150 pieces of equipment and include a unisex and ladies- only gym; a large free weights area; a class studio; and a spinning studio. A Powerzone nightclub themed area with large screen will also form as part of the new club. Victoria Shopping Centre managing direc- tor Bill Harkness said: “Customers can now


Southend’s Fitness4less is to comprise at least 150 pieces of equipment


plan their fitness regime around their shop- ping, or on their way home from work.” Southend is one of three clubs expected to


join the Fitness4less portfolio in May, with clubs in Cardiff and Sutton also to be added.


£800,000 funding boost for new Yeovil facility


A joint partnership scheme between leisure trust 1610, South Somerset District Council and a local school will result in the launch of a new leisure centre in Yeovil. Following a £800,000 funding boost for the project, building work is expected to begin at


© CYBERTREK 2012


Preston School in February. Facilities will include a new heath club, reception area and a multi-purpose dance studio as well as a sports hall and changing rooms. Te new dual-use facilities are due to open in September and will be managed by 1610.


Twitter: @leisureopps Cybex equipment has been installed at the venue


New leisure centre unveiled in Telford


Te new Abraham Darby Sports and Leisure Centre, part of a wider sports and learn- ing community for Telford, Shropshire, has been unveiled by the local authority. Facilities include the Aspirations fitness


suite with 44 pieces of Cybex equipment, including Total and Lower Body Arc Trainers, as well as two Power Plates. A separate spinning studio at the new


leisure centre includes 12 Precor team bikes, while the facilities also comprise a 25m swimming pool with moveable floor, a sports hall and an aerobics studio.


New-look fitness suite for Chichester leisure centre


Chichester District Council has announced the launch of a new-look fitness suite at the West Sussex town’s Westgate Leisure Centre following a £288,000 refurbishment. Funded by the council, work included the


installation of 78 pieces of new Technogym equipment across six categories – shape, power, balance, sport, move and fun. The fitness suite at Westgate Leisure


Centre now comprises four zones, includ- ing a functional training zone; a free weights zone; a cardiovascular zone; and a fixed resistance zone.


Read Leisure Opportunities online: www.leisureopportunities.co.uk/digital 5


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