Cologne Bonn Airport PROMOTION Why the Cologne Bonn region?
Culture
Cologne Cathedral is Germany’s largest cathedral and most frequently visited attraction with 6.5 million visitors per year.
Q&A Ulrich Stiller
Director Marketing & Sales Cologne Bonn Airport
Convention & fairs Koelnmesse is the fi fth-largest trade fair complex in the world with nearly 50,000 exhibitors and around three million visitors from 209 countries annually.
Key Facts
Runways: 3
Terminals: 2
Airlines: 26
Passenger numbers: 10.3 million
Flights per week: 1,050
Quickest turnaround: 25 minutes
Destinations served: 130
Annual cargo
throughput: 758,000t
Operation hours: 24/7
No slot constraints
Catchment area: 17 million inhabitants within 100km
Intermodal connectivity under one roof: ICE train station, long-distance bus terminal
Bonn
Bonn is Germany’s centre for international cooperation and a leading sustainability cluster. The German UN City hosts 18 UN secretariats.
Tourism
The Cologne Carnival, 70 theatres, 40 museums, 130 art galleries, Christmas markets and much more attracted 3.4 million hotel guests in 2015.
Economy A hub for TV production, car industry and healthcare sectors... just a few attributes that characterise Cologne as a business location.
Which airlines and routes have you been targeting? Cologne Bonn Airport has attracted a healthy carrier mix over the past decade. As a Eurowings base, we offer an extensive premium budget carrier network in Europe and beyond. Austrian Airlines and Lufthansa increase transit shares and offer great connectivity. Turkish Airlines and airberlin complete the premium segment. Low-cost carriers such as Ryanair, Pegasus Airlines and Wizz Air contributed signifi cantly to our passenger boom and will continue do so. Niches are occupied by players including Air Arabia Maroc, Blue Air and Pobeda. The classic leisure carriers TUIfl y, Condor and SunExpress remain key in the tour operator-driven market.
What marketing and sales ideas do you offer your airlines? We think outside the box. Tailor- made campaigns are developed with clients, and sales activities are launched through tools like our Airport Club, which offers carriers the chance to present product and network news to 6,500 travel trade partners.
What are the main benefi ts of operating out of Cologne Bonn? Cologne Bonn never sleeps, with a 24-hour operating permit and no slot constraints. Seamless intermodal integration under one roof with ICE high-speed and commuter train connectivity plus long-distance bus feeders are a big asset.
routesonline.com ROUTES NEWS 2016 ISSUE 3 57
Michael Sondermann/Bundesstadt Bonn
Dieter Jacobi / KölnTourismus GmbH
Koelnmesse GmbH
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