NEWS NEWPARTNERS
Santiago-based VGL Integración de Sistemas is Robe’s new distributor for Chile. VGL already represents several brands including Grass Valley, Telestream, Rohde & Schwarz and L-Acoustics.
www.robe.cz www.vgl.cl
DPA Microphones has named Direct Imports as its distributor in New Zealand. The appointment signals DPA’s continued commitment towards growth and customer service in the country.
www.directimports.co.nz www.dpamicrophones.com
Avolites Ltd and Avolites Media Ltd have appointed Fairlight as their sole distributor for the Netherlands. Steve Warren, managing director of Avolites Media, said: “Fairlight have proven themselves as a technical centre of excellence, capable of explaining, delivering and supporting the advanced feature set of the Ai video and Titan lighting platforms.”
www.avolites.com www.fairlight.nl
SurgeX has announced a new distribution partnership with Herman ProAV. As a US distributor, Herman ProAV will provide a simpler procurement process for domestic dealers working with customers outside North America.
www.hermanproav.com www.surgex.com
FSR has named Bongiorno & Associates (B&A) as its newest manufacturer representative. B&A will market and sell FSR’s range of floor, wall, table, and ceiling boxes, switchers and CatX solutions.
www.bna-rep.com www.fsrinc.com
WORLD Harman-AMX: industry reaction
THE news last month that Harman International Industries has signed an agreement with The Duchossois Group and its affiliates to acquire AMX for $365 million was perhaps not surprising given Harman’s recent product development and acquisition history. The August 2012 launch of Soundcraft’s Si Performer console, which also has DMX functionality, was followed a few months later by a more decisive move by Harman into the world of lighting: the purchase of Martin Professional. Last October the company acquired Duran Audio, rolling the manufacturer’s directional loudspeaker technology into the JBL brand. Harman believes that with this latest acquisition, it will be uniquely positioned to
AUSTRALIA
The Technical Direction Company (TDC) provided core technology and services to Destination NSW for the sixth annual Vivid Sydney festival running from 23 May to 9 June. Over 50 Barco projectors were deployed, including the 40,000-lumen HDQ-2K40. Pictured is the Urban Tree project whereby the CTA building in Martin Place grew out of the ground to become a living tree within the urban environment to celebrate and reflect on Sydney’s original green landscape. “We decided that the best solution was to map the projection to the curves of the building using Coolux Pandoras Box Media
Servers,” commented Pete Lynn, TDC’s media server specialist. “We’re very happy with the results.”
www.tdc.com.au
provide complete audio, video and automation solutions for customers globally. And the financial markets clearly like Harman’s message: the company’s share price has nearly doubled over the past year. However, the news of the AMX acquisition had no significant effect on its share price. Chuck Anspacher, managing editor of our sister title SCN, explained: “What does this tell us? It tells us that the analysts on Wall Street don’t see that having a significant impact on Harman’s overall business. And if you look at where
Harman makes all its money – namely in places other than pro AV – they’re right.” Anspacher was referring to Harman’s presence in automotive audio, which is much larger than in pro AV. Harman CEO Dinesh C Paliwal (pictured) said in the press announcement: “Harman is the leader in smart connectivity. Our vision is to extend our reach beyond the car into the enterprise, where we already have a substantial audio presence.” The phrase ‘smart connectivity’ is important here – Harman clearly believes that AMX’s technology is the key to leveraging the performance of its pro-audio (and probably lighting) brands, replicating its success in automotive within the pro-AV space. Another dimension of the deal – access to international
distribution networks – was considered by David Keene of NewBay Media’s AVNetwork. He wrote: “The acquisition of Martin Lighting was a lot about Harman leveraging its massive distribution system in overseas markets to bring a new product category – theatrical lighting – into that system, not just into the crowded US or northern European markets. It’s no secret that the BRIC countries are top of Harman’s mind as they expand. This is true for all their brands, and it will be true for AMX.” So while it didn’t hit the mainstream financial media, the Harman-AMX deal is one of the biggest stories in our industry for quite some time. We can only speculate whether further industry consolidation will follow.
www.harman.com
4 June 2014
www.installation-international.com
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