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PCMA Events PCMA Education Foundation Dinner Celebrating Professional Achievement Washington, D.C.

May 15

PCMA Emerging Leaders Think Tank Denver

June 23

PCMA Global Medical Summit London

July 16–19 CHAPTER CORNER

GMC-PCMA Performs Service In Sync

Each year, PCMA chapters dedicate the first week of November to a Service In Sync proj- ect that encourages their members to come together and give back to their community. On Nov. 3–13, the Greater Midwest Chapter’s (GMC) Community Services Committee, co- chaired by MGM Resorts’ Kris Marinelli and Starwood Hotels & Resorts’ Leslie Sargent, helped organize the collection of three van loads of items for Connections for Abused Women and Their Children (CAWC). This year was doubly special, because

Service In Sync fell during the same week as GMC’s largest fundraiser, the GMC-PCMA Bowl-a-Thon, which generally raises $20,000 to $30,000 for a selected charity, and this year served as a place to collect more items for CAWC. Off the Street Club, a Chicago boys’ and girls’ club, and GMC-PCMA’s official char- ity for 2012–2013, received Bowl-a-Thon pro- ceeds last month. “Our members already have the giving spirit because of Bowl-a-Thon,” Sargent said, “and we try to keep that momen- tum going with Service In Sync!”

PCMA.ORG A New PCMA.org

PCMA has launched a redesigned and reformatted website to meet the needs of today’s meeting professionals. With so much breaking news that affects the meet- ings industry, the new pcma.org simplifies the search for relevant key takeaways — with an editorial team curating what’s hap- pening in and around the industry. Here’s what you’ll find on the new pcma.org: What’s in It for You Issues that matter to your organization, resources that affect your job, and news that you care about. What Matters to Your Career A comprehensive CMP training section, professional-development insights, and an easy-to-navigate member directory. More Than Meetings Unique perspec- tives on destinations and lessons from out- side industries that can apply to events. What Your Colleagues Are Thinking Access to Catalyst, an online tool for PCMA members to connect with colleagues. More From Convene The industry’s leading magazine — more accessible, inter- active, and shareable than ever before.

Mark Your Calendar Industry Events

IACC-Americas Annual Conference Chicago

March 19–22

GIBTM Exhibition Abu Dhabi, UAE

March 25–27

HelmsBriscoe Annual Business Conference Orlando

April 17–19

Convening Leaders Rewind

Were you unable to attend Convening Lead- ers 2013 last month? Or did you join us and find yourself so inspired by the content that you’d like to see it again — or share it with your team members? With PCMA’s Convening Leaders All Access Pass, you can watch select content from Convening Leaders online. For a one-time cost of $199.95, both

PCMA members and nonmembers can gain access to keynotes, educational ses- sions, and other programs, captured live at the event. Material will be available to All Access Pass registrants through Dec. 31, 2013. For more information and to sign up

for the Convening Leaders All Access Pass, visit convn.org/all-access-pass.

Foundation Provides Trade- Show Research

Last month, the PCMA Education Foundation — in conjunction with the ASAE Foundation, the Exhibition Industry Foundation, Freeman, and Gaylord Entertainment — released a new report that explores the future of trade shows from five theoretical perspectives. The findings were presented at Convening Leaders 2013.

Scenarios for the Future: Convention Exhibits and Trade Shows of 2016 is the product of a year of face-to-face discussions, online conversations, and extensive research from within the exhibits industry. The report highlights how trade-show and convention-exhibit organizers can maintain relevancy, deliver more leads, and ensure future financial success.

“The future of trade shows can’t be predicted by conventional survey methodology,” said Liz Erikson, executive director of meetings and incentives North America with Fairmont-Rafles-Swissôtel Hotels & Resorts and 2012 chair of the PCMA Education Foundation.

“We gathered some of the best minds in the meetings and events industry in small- and large-group discussions to visualize where our industry is headed and what we need to do to prepare.”

To access the full report, click on the Foundation page at pcma.org.

FEBRUARY 2013 PCMA CONVENE 13

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