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NEWS PRODUCT


1. PAI SKINCARE has unveiled its second ceramide-fuelled product to settle stressed skin around the eye area. The new System D Cooling Eye Serum


features a ceramide complex made up of wheat seed, to strengthen the skin against environmental stressors, and omegas 3, 6 and 9 to maintain the skin’s structure. Hyaluronic acid also helps to


counteract water loss and regulate moisture. Meanwhile, Schisandra protects skin from itchiness and irritation, which – according to Pai – can be brought on by changes in temperature. Pai’s founder Sarah Brown said: “We


wanted a formula that could alleviate dryness from temperature changes and central heating, heightened stress and the overwhelming effects of continuous screen time.” PRICE £39 LAUNCH Now


2. BLEACH LONDON has added a ‘head turning’ pink hair colour to its Super Cool Colour portfolio. Dubbed Gobby Pink, the semi-permanent colour is said to achieve a mid-pink bubblegum shade. According to Alex Brownsell, Bleach London’s founder, Gobby Pink is the most requested custom shade in Bleach salons, which inspired the brand to bottle its “best-kept secret blend”. To achieve the look, users must start


with a pale blonde colour and neutralise any brassy tones. The colour should then be rinsed off and followed with the brand’s Reincarnation Mask for a deep moisturising treatment. PRICE £6.50 LAUNCH Now


3. MAD BEAUTY has made Disney’s favourite female mouse the star of its 2020 Christmas collection. In partnership with UK retailer


Superdrug, the new Minnie Magic Christmas Collection is adorned in Minnie Mouse packaging for a range of beauty essentials and bath products. The 10-sku range includes a 12 Days of


Christmas Advent Calendar, Lip Scrub and Balm, Hand Cream set, Sheet Mask, Bath Fizzer, Make-up Brush set and Eye Shadow Palette. Customers can also shop from a selection of hair products including a hairbrush set, headband and mask set and hair slides. PRICE From £3 LAUNCH Now


4. DOLCE&GABBANA BEAUTY has introduced a regal-inspired colour collection to its portfolio.


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The Queen Collection features a multi-


tasking Royal Light Liquid Highlighter, designed to be applied to the face, eyes and décolleté. It has a lightweight formula, infused with pearl pigments, that catches the light for a buildable glow. The Royal Kajal Eye Power Liner,


available in midnight black with subtle shimmers, is said to give precise coverage with its easy-to-use applicator. Finally, the lightweight Royal Gloss Shine Lip Plumper is available in three colours, Jewel Red, Precious Dahlia and Secret Gold, and is designed to deliver an ultra-brilliant shimmer. PRICE £47 LAUNCH Now


5. BENTLEY has revved-up its fragrance line with a new launch for women. The trio of fragrances, part of Bentley’s Beyond The Collection range, uses three key ingredients as inspiration and each is said to evoke a particular country. Radiant Osmanthus, for Kyoto, Japan,


The newest cosmetic, toiletry and fragrance products on-shelf


FINISHED PRODUCT


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is said to be for the joyful woman, and is infused with facets of the Asian orange bloom, apricot, green tea and suede. “The woman I envisioned when I


composed Radiant Osmanthus is self-confident and joyful, but never ostentatious,” said Karine Dubreuil- Sereni, the nose behind the trio. Second in the line is Mellow Heliotrope


for Peru’s capital Lima. The floral combination blends tones of vanilla, anise, violet flowers and gardenia. Completing the range is Vibrant Hibiscus, for Seoul, South Korea, which was inspired by the flowers’ bright pink colours. The scent blends top notes of blackcurrant, mandarin and Italian bergamot, and heart tones of red peony, Turkish rose and Indian jasmine on a base of sandalwood, Indonesian patchouli and moss. PRICE £165 LAUNCH Now


6. ODACITÉ has dreamt up a night-time elixir designed to give customers better hydration and improve skin’s health. The Crème de la Nuit product combines clinical-grade ingredients with high-performance botanicals, including vitamin C, to combat signs of ageing and hyaluronic acid to plump the skin. Pomegranate improves skin glow, and


kelp and blue-green algae deliver a burst of minerals. Meanwhile, the novel texture traps the active at the centre of the skin for fast-acting results. PRICE £108 LAUNCH Now


December 2020 63


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