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those babies face serious developmental diffi culties and environmental challenges. For instance, had Kirsty been one of the (at least) 500 Scottish babies born each year with the lifelong brain damage caused by fetal alcohol exposure, her life would be compromised before she even drew her fi rst breath. By contrast, if Kirsty was born healthy and has at least one caring, competent adult consistently in her life, then her chances of success dramatically improve. As Sir Michael Marmot and Sir Harry Burns remind us, the degree


of inequality across our society is a matter of choice, not destiny. During the tenure of this Scottish Parliament, more than a quarter of a million more babies will be born here. What quality of life will they enjoy and what ongoing inequalities will they have to struggle hard to overcome? T ere are three messages MSPs should take to heart and act upon. First, preconception health, education and care matter far more pro- foundly than has been realised and taken into account across Scotland. Just as the outcomes of the 2016 election depended heavily upon what was true before the campaign itself, so too, the wellbeing of Kirsty and the 250,000 forthcoming bairns and weans were strongly shaped by their parents’ health and wellbeing prior to pregnancy. Second, what will happen (for better or worse) to Kirsty and the next generation of Scots is not inevitable. Just as the Scottish election results from 50 years ago – indeed from only 17 years ago – diff ered greatly from those earlier this month, so too, pregnancy and birth outcomes and child wellbeing are now much better. Such progress must increase during the next fi ve years.


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T ird, the ‘silver bullet’ for Kirsty – and her hundreds of thousands


of future fellow Scots – is preventative action, not just rhetoric. An ‘all hands on deck’ eff ort to advance preconception health, education and care would profoundly benefi t these babies throughout their lives. Preventing gaps from opening in the fi rst place, starting before preg- nancy or birth, is the best way of delivering on cross-party promises to enhance health, education and social justice. Better preparation and supporting the next generation of parents is central to Scotland’s ‘preventative spending’ ideals. Prospective Scottish mothers and fathers – a large, albeit largely


unrecognised, block of voters – already deeply desire three outcomes: a safe pregnancy, a healthy baby and a rewarding parenthood. Unfor- tunately, these three fundamentals remain unrealised aspirations for many future parents across Scotland. T at is both an old shame and a new chance for our society, including Scotland’s public sector. In both politics and pregnancy, the wisdom of Scotland’s own Alexander Graham Bell is well worth heeding: Before anything else, preparation is the key to success. ⌜


Dr Jonathan Sher is an independent consultant based in Edinburgh. He was director of research, policy and practice at Children in Scotland; principal author of NHS Education Scotland’s online resource on fetal alcohol harm; Scotland director of WAVE Trust; and the initial coordinator of the coalition behind Social Justice Begins With Babies.


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