08


CHARTS GLOBAL BOOK MARKETS


13.04.16 www.thebookseller.com


European Train spotting


A thoroughly British novel has proved surprisingly popular in translation, as has another (largely wordless) export: colouring books. Kiera O’Brien reports on book sales in Brazil, Italy and Spain through Nielsen BookScan


on the Train (Doubleday)—after all, it is structured around dreary train journeys through commuter towns and low-level alcoholism, two of the most British themes a book could have. Yet readers across the globe have propelled it to the top of the charts. In the UK, US and Ireland it has shifted over two million copies combined and, in both Spain and Italy, The Girl on the Train—or La Chica del Tren (Editorial Planeta) and La Ragazza del Treno (Piemme) respectively—was the bestselling title in the 52 weeks to 10th March 2016. In fact, the only one of Nielsen’s


B


territories not to embrace Hawkins’ début thriller is Brazil, where it doesn’t even appear among the top 50. Brazilians do not seem to have adopted “grip lit” the way the rest of the book-buying world has. The sole UK adult fiction title in Brazil’s chart—aside from E L James’ oeuvre—is Jojo Moyes’ Me Before You, or Como Eu Era Antes de Voce (Intrinseca), in 14th place. US YA overwhelmingly dominates, with John Green, Veronica Roth and Gayle Forman all selling strongly, and Kiera Cass’ The Heiress—A Herdeira (Seguinte)—hitting the top 10. At the very top of the Brazilian


chart, though, another Brit reigns— colouring book queen Johanna Basford, whose Jardim Secreto and Floresta Encantada (both Sextante) take first and second place, either side of popstar/Catholic priest Padre Marcelo Rossi. In the UK, Basford trails rival Millie Marotta in the adult


rits should be flattered by the international success of Paula Hawkins’ The Girl


colouring book stakes, but in Brazil her combined sales come in at 1.2 million copies, dwarfing the 59,621 copies that Marotta’s Reino Animal (Sextante) has sold. Blogger Isabela Freitas, the Brazilian equivalent of “Zoella”, has two titles in the top 10, both shifting over 100,000 copies each. It’s interesting that, despite the internet’s global reach, YouTubers don’t seem to have much crossover appeal outside of their native territories, even in countries that speak the same language—no British YouTubers appear in the US


POS TITLE


1 Jardim Secreto 2 3


Philia Floresta Encantada


4 Nada A Perder: Livro 3 5 Grey


6 Muito Mais Que Cinco Minutos 7 Ansiedade


8 Não Se Apega, Não 9 Não Se Iluda, Não 10 A Herdeira


POS TITLE


1 La Ragazza del Treno 2 È Tutta Vita


3 Sette Brevi Lezioni di Fisica


6 La Giostra Degli Scambi 7 Via Crucis 8 Grey


9 Il Magico Potere del Riordino 10 After


POS TITLE


1 La Chica Del Tren 2 La Templanza 3 Hombres Buenos 4 Grey


or Australian charts, for example. Italy has six homegrown authors


in its top 10, compared to Spain’s four. Reclusive author Elena Ferrante, whose My Brilliant Friend (Europa Editions) has sold 145,388 copies in the UK, cleans up on home soil too—L’Amica Geniale (E/O) sold 167,041 copies in the 52-weeks period under scrutiny. Perhaps less obviously, Anna


Todd’s After (Sperling & Kupfer)— originally One Direction fan-fiction, it garnered over a billion reads on WattPad—has sold well in Italy, shifting 134,442 copies. In the UK,


TRANSLATED TITLE Secret Garden


– Enchanted Forest


Nothing to Lose: Vol 3 –


Don’t Cling, No


Don’t be Fooled, No The Heiress


TRANSLATED TITLE The Girl on the Train


And All Life


4 Vintage Gold (cofanetto 2 volumi) – 5 L’Amica Geniale


My Brilliant Friend Game of Mirrors Way of the Cross –


AUTHOR


Basford, Johanna Rossi, Marcelo


Basford, Johanna Macedo, Edir James, E L


Much More Than Five Minutes Buchmann, Kefera Anxiety


Cury, Augusto Freitas, Isabela Freitas, Isabela Cass, Kiera


AUTHOR


Hawkins, Paula Volo, Fabio


Seven Brief Lessons on Physics Rovelli, Carlo –


Ferrante, Elena Camilleri, Andrea Nuzzi, Gianluigi James, E L


The Life-Changing Magic of . . . Kondo, Marie –


Todd, Anna


TRANSLATED TITLE The Girl on the Train


Temperance Good Men –


5 Lo Que No Te Mata Te Hace Mas . . . The Girl in the Spider’s Web 6 La Luz Que No Puedes Ver 7 El Regreso del Caton 8 Los Besos en el Pan


9 Diario de Greg: Vieja Escuela


Kisses in the Bread Diary . . . Old School


10 Diario de Greg: Carretera y Manta Diary . . . The Long Haul


All the Light We Cannot See Cato’s Return


AUTHOR


Hawkins, Paula Dueñas, Maria


Lagercrantz, David Doerr, Anthony Asensi, Matilde


Grandes, Almudena Kinney, Jeff Kinney, Jeff


it’s yet to surpass 10,000 units. Below La Chica del Tren, two of Spain’s own—Maria Dueñas’ La Templanza and Arturo Perez- Reverte’s Hombres Buenos— chart second and third, though much of the top 10 is taken up with translated titles. David Lagercrantz’s Lo Que no te Mata te Hace mas Fuerte (Destino)—The Girl in the Spider’s Web—performed best among the translated tranche (Hawkins aside) in Spain, as did Anthony Doerr’s Pulitzer-winning La Luz Que no Puedes Ver (Suma) or All the Light We Cannot See. 


PUBLISHER Sextante


Principium Sextante Planeta


Intrinseca Paralela Benvira


Intrinseca Intrinseca Seguinte


PUBLISHER Piemme


Mondadori Adelphi Rizzoli E/O


ISBN R.R.P.


R$29.90 R$37.90


VOLUME


9788543101637 R$29.90 752,963 9788525060044 R$19.90 676,081 9788543101958 9788542204148


509,848 284,418


9788580577730 R$39.90 221,087 9788584390113 R$24.90 191,940 9788502218482 R$14.90 160,090 9788580575330 R$29.90 138,932 9788580577686


R$29.90 ISBN R.R.P. 117,872 9788565765657 R$29.90 116,508 VOLUME


9788856637779 €19.50 267,598 9788804658221 9788845929250 9788817084406 9788866320326


Sellerio Editore . . . 9788838933448 Chiarelettere Mondadori Vallardi A


PUBLISHER


Perez-Reverte, Arturo Alfaguara James, E L


Grijalbo Destino Suma


ISBN


9788861904958 9788804658320 9788867315192


Sperling & Kupfer 9788820058678


€19.00 193,273 €10.00 190,855 €15.00 181,506 €18.00 167,041 €14.00 152,543 €18.00 151,722 €19.00 140,802 €13.90 138,714 €14.90 134,442


R.R.P. VOLUME


Editorial Planeta 9788408141471 €19.35 285,430 Editorial Planeta 9788408139096 9788420403243 9788425393815 9788423349784 9788483657614


Editorial Planeta 9788408145820 Tusquets


RBA Libros RBA Libros


9788490661918 9788427209442 9788427208742


€21.78 257,799 €22.82 182,874 €17.76 142,723 €22.35 132,188 €19.77 126,995 €21.69 126,993 €18.93 106,300 €14.88 103,133 €14.89 103,077


SPAIN


ITALY


BRAZIL


Source: BookScan Spain, 52 weeks to 10th Match 2016


Source: BookScan Italy, 52 weeks to 10th Match 2016


Source: BookScan Brazil, 52 weeks to 10th Match 2016


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