ART MARKET
Purchase Award. A juried competition selects awards in 13 categories. During the Northern Plains juried art
show at September’s end, entries compete for Best of Show, Best of Fine Arts and Best of Tribal Arts awards.
Prescott Indian Art Market, however, we rely on Native artists themselves to police and recognize extraordinary talent. Not un- like the Screen Actors Guild that recognizes excellence within their craft, the experienced jurists can see the greatest potential in Na- tive American artists and art,” says director Sandra Lynch, curator of anthropology at the Sharlot Hall Museum. “To be able to put ‘Indian’ on the Prescott
T
Dyanni Hamilton-Youngbird (Navajo).
Indian Art Market label, all potential exhibi- tors must conform to the 1990s Indian Arts & Crafts Act, which requires enrollment or cer- tification from a federal or state-recognized tribal nation. That’s what genuine means,” says Lynch. The markets are constantly innovating,
adding new categories and events. “Last year, we started something new, a fashion show,” said Krol, senior communications manager at the Heard. “On Friday night, we will have a fashion show during the ‘Best Of’ reception. Models will stroll about the campus on Satur- day. We call it the Fashion Walk.” Just like any other Indian market, prepa-
rations start the day after the last one ends. The year-long frenzy comes to a head in March when the campus turns into giant fair market grounds. As indigenous artists with different mo-
FOR ARTISTS AT THE MARKET, A KEY PROBLEM IS TO ATTRACT ATTENTION AMID THE CROWD. BEFORE SHOW-
ING AT ANY INDIAN MARKET, GOSHORN WONDERED, “HOW THE HECK CAN YOU GET A FOLLOWING WITH 1,200 ARTISTS? HOW DO THEY EVEN FIND YOU? WELL, I’LL TELL YOU HOW. WIN A PRIZE. YOU WIN A RIBBON AND PEOPLE WILL FIND YOU.”
36 AMERICAN INDIAN SUMMER 2015
tives and experiences crisscross the U.S. fol- lowing Indian art markets to showcase their work, Goshorn summarizes their goal, “I want my work to be seen. “I want to see the work of my peers and to
make connections for my career, whether it be with curators, collectors or people who write. I have made some phenomenal connections at Indian art market. The energy in Sante Fe at that time is invigorating. It’s not like any other gathering of Indians. It’s not like any other gathering of artists.” X
Millie Knapp (Anishinabe), a freelance journalist, writes about art and culture.
he Prescott Indian Art Market in Prescott, Ariz., takes a different approach. “Some shows rely on collectors, gallery owners and academics as overseers. At the
PHOTO COURTESY AUTRY NATIONAL CENTER OF THE AMERICAN WEST
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