inspire
BUSINESS WEST – CONNECTING BUSINESSES INTERNATIONAL TRADE
Export markets are a major opportunity for firms of all sizes, and Business West provides a range of services to help you go global
Consultancy takes its expertise to Hong Kong T
raining and digital learning consultancy Hewlett Rand is making its mark in Hong Kong having secured a contract
with the Hong Kong Institute of Bankers (HKIB). The Bristol-based consultancy has developed
a new digital learning strategy for the organisation, which it is beginning to roll out to its corporate and personal members. Richard Lowe, director of training and digital learning said: “HKIB are responsible for the professional qualification of bankers within the region and we have developed a digital learning strategy to support the professional development of their members, as well as expand their online capability to a global banking community.
“The first stage has been to help them source
and launch their eLearning portal with over 500 financial services courses. This contract provides a great introduction to the financial services market in Hong Kong and, as we now have a local representative, we are well placed to see what other training and digital learning opportunities we can support.” Hewlett Rand’s journey to
export was given a boost by the support offered by Department for International Trade (DIT) and its Exporting is GREAT campaign. Richard said: “Working with
‘Working
DIT and taking part in a number of its trade missions over the last few years helped us gain a better understanding of the China market. They have been vital allies in our effort to gain market entry, providing valuable information and support here and in Hong Kong.” Richard is keen to encourage other businesses
to take the plunge into export but points out that their success has not happened overnight. He said: “Starting to think on an international
scale requires commitment and a significant investment of time, energy and resource. It is worth taking the time to identify not only the best
with DIT helped us gain a better understanding of the China market’
market for your business, but also which particular skills and services will work best for export.” Hewlett Rand has benefited from membership of the Bristol and West of England China Bureau, which was established in 1998 to help businesses in the region foster a closer relationship with China. Richard continued: “I’ve been a member of the Bureau for several years and it provides a great deal of local know-how and connections to China. The Bureau has built up extremely strong links with key regions in China, particularly Guangdong Province, which is helping to stimulate trade flows between the
UK and China.” Hewlett Rand continues to focus on
developing its UK and export opportunities by supporting businesses with training and digital learning needs. Heidi Cheung, DIT Education and Training
adviser, said: “We are delighted to see Hewlett Rand’s hard work come to fruition. Their commitment to their export strategy is extremely impressive with regular travel between UK and Hong Kong to build trusted client relationships, which is a vital ingredient to their success so far. We’re looking forward to continuing to work with Richard and his team at Hewlett Rand as they start the next stage of their export journey.” There are currently over 1500 export opportunities on the Exporting is GREAT website. Businesses in the South West who are looking to export should visit
www.great.gov.uk for real-time global export opportunities as well as access to expert advice, trade services, training and services.
14 insight JANUARY/FEBRUARY 2017
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