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The stand will now be known as The Thatchers End while the manufacturer will also have a higher profile around the ground under the renewed partnership agreement. This includes pitch side branding, as well as an increased range of ciders available in the bar. Martin Thatcher, fourth generation cidermaker at Thatchers Cider, said:


"We're very pleased that we are able to bring Thatchers Gold and Haze to The Memorial Stadium – we know we have many very loyal customers in Bristol and it's great to have their favourite cider at the ground for them." Rovers chairman Steve Hamer added: "We are delighted that Thatchers


have agreed to sponsor the North Terrace for our first campaign back in League One and we look forward to a long and successful partnership with them. "Our supporters, I know, were very pleased when we began stocking Thatchers cider at the start of last season and for the company to sponsor one of the most popular areas of The Memorial Stadium is a logical progression of our partnership with a locally based cidermaker." Earlier this month, Thatchers Cider signed a new partnership with


Bristol Sport and will feature on Bristol Rugby's shirts on their return to the Aviva Premiership.


Steve Hamer & Martin Thatcher


Who needs a law firm anyway? New junction link ADVERTISEMENT FEATURE


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6 insight SEPTEMBER/OCTOBER 2016


Terrace gets a new name T


he North Terrace at Bristol Rovers' Memorial Stadium is to be renamed as part of a renewed agreement with Somerset cider maker Thatchers.


The long awaited additional junction on the M4 and a link road to Emersons Green could be among winning schemes following Bristol, South Gloucestershire and BANES decision to back the Government’s Devolution deal. That’s according to Paul Williams (pictured), head of agency at Bruton Knowles’ Bristol office, which has backed calls for the new J18a link in order to ease traffic congestion for residents and increase connectivity for business users and the Science Park. He said: “Current indications are that the Government might look more favourably on the new junction and link road following the three local councils’ decision to back the Government Devolution deal. “This is an infrastructure package that business leaders across the


region have been calling for in order to add an extra junction off the M4 - rather than continuing to the M32 and then turning off onto the Ring Road – both of which are heavily congested especially during the rush hour.” Paul believes plans to establish the Bristol and Bath Science Park as an international business and research hub could be compromised by poor transport connections.. He said: “Bristol has a world-class


facility in the form of the Bristol and Bath Science Park but it could struggle to fulfil its true potential if the infrastructure issues aren’t resolved. “The science park is playing a key


role in Bristol’s future as a hub for advanced technologies - but the transport network has yet to catch up with it.” The scheme to relieve pressure on


the existing M4 junction at Hambrook was first considered 30 years ago - and rejected in favour of increased concentration on public transport.


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