Editors’ Picks
its high-tech Sleep Smart mattress, enhancing its diagnostic technology with advanced customization— allowing users to adjust their individual side of the bed. In addition to identifying sleepers’ unique support needs and adjusting in real time, the smart bed now includes three adjustable support zones across the center and a redefined lumbar region to relieve pressure on the lower back. The new Sleep Smart iOS app enables custom control at the touch of a button.
1 Kingsdown has updated
of its personalized down pillow collection, the Pillow Bar has expanded its portfolio to include new stylish options made with a quality down- alternative fill. Utilizing the same luxurious pillow designs as the original line-up, the new Breakfast in Bed Collection provides the advanced neck and spine support and sumptuous comfort consumers expect—but eliminates the most common issues associated with traditional down.
2 Following the success
Publisher
.............................Christopher Schriever
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Managing Editor
...............................Gretchen Kast
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Editor..........................................Brooke S. Pisarsky
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technology is a unique solution to the sometimes “industrial” look of many adjustable foundations. Replacing the traditional retainer bar or bracket, this patent-pending technology is made from a proprietary material that “grips” the mattress to keep it in place even as the adjustable base is in use. This innovative new feature delivers a high-end aesthetic to the adjustable category without sacrificing any of the functionality.
3 Reverie’s new ProGrip
Creative Director ........................... Elinor Van Dyck
elinor@bluehouse.us
Design & Print Firm ...............................Blue House
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Web Manager ........................................Blue House
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Providing bedding retailers with information and insights on a variety of Mattress and Bedding products. Since 1995.
5 Protect-A-Bed has simplified the sales
push the boundaries of high-end sleep products with the new limited edition Europa mattress. Made with two layers of hand- nested, calico pocket springs generously encased in layers of Shetland wool, hand-teased horsetail, cotton and bamboo viscose, this bed offers unparalleled comfort, support and temperature regulation. With selective distribution across North America and the option for custom embroidery, Vispring has developed a new level of luxury.
4 Vispring continues to 6 Sleep Retailer / Spring 2016
process for its retail partners by grouping its comprehensive accessories portfolio into three technology-specific collections. With strategically rebranded packaging, Protect-A-Bed clearly communicates the benefits of each product within the line-ups—streamlining the buying process and creating more add-on opportunities. The new eye-catching branding was recently recognized by Graphic Design USA—with the Naturals and Therm-A-Sleep Bedding Collections taking home 2016 American Package Design Awards.
6 Bedgear is once again expanding the
performance bedding market with innovative new sheeting options. The advanced Hyper- Cotton Sheet collection is made from soft, breathable fabrics and features the Powerband elastic, which securely grips and flexes with any mattress or powerbase. Like all of bedgear’s textiles, this new collection is categorized with a complete airflow rating system called CFM, which measures the rate at which air passes through the fabric. As airflow significantly influences the body’s thermal comfort, a higher CFM helps sleepers maintain an optimal, regulated body temperature throughout the night. This stylish new collection comes in four unique colors, including optic white, champagne, navy and sleet grey.
Sleep Retailer is published quarterly by Blue House Design, LLC and is mailed to more than 16,800 mattress and home furnishings retailers nationwide. © Copyright 2015. All rights reserved. Address correspondence to: Editor c/o Sleep Retailer, Blue House, 2168 Wisconsin Ave, NW, Washington, DC 20007. The views expressed by the editorial staff of this publication are their own, and do not necessarily represent the views of the advertisers or their agents. Sleep Retailer is an independent trade publication. Sleep Retailer neither takes sides nor declares a preference for any one manufacturer, supplier, technology, process or solution. Instead, we try to provide neutral information concerning mattresses and related products. Advertising space is available. Press releases or information about your company should be submitted to our editorial team for inclusion as space allows at
info@sleepretailer.com.
CIRCULATION NOTICE: Sleep Retailer will print 19,000 copies of Sleep Retailer. It will be mailed to our current list of more than 16,800 home furnishings retailers, buyers, owners and managers. We do not subscribe to a circula- tion auditing service but we are ready, willing and able to provide advertisers certification of mailing as reported by the US Postal Service.
Sleep Retailer: ISSN 2163-7571
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