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A unique opportunity


It’s hard to stand out as a stand-alone practice. Now the Seapoint Clinic is offering for dentists a chance to partner with them – so you can control your destiny but have the support of a larger team


F


or many, the strength of being an independent practitioner is also the weakness.


You have to do all your own marketing and you are paying too much for everything you buy, both of which reduces profitability. You also have


nobody who has done it before to a high level to ask questions of. All of this ties up your time, makes life more stressful and reduces your income as you are not practising dentistry as much as you could. After three to five years, most practice owners reach


an income glass ceiling that is very hard to break through alone. Added to that, the financial investment required to build and maintain a modern dental practice is higher than it has ever been. However, if you have the ambition to do better, there is an easier way. For the first time, the


Seapoint Clinic is inviting a limited number of dentists to join and share in the practice’s national brand. This will include advertising and marketing, purchasing discounts, trademarks and staff knowledge. This is a franchise agreement, which means you still own your practice and have clinical freedom. This opportunity is open to


practice owners, or associates who have aspirations to own their own practice. As Seapoint’s Edmond O’Flaherty said: “We’re looking for people with ambition to join us in this fantastic opportunity. We’re really excited about this development and believe we can help to make a difference to fellow practices in Ireland.” The franchise agreement includes:


Marketing You will have access to a large national dental marketing budget. This will include benefits from our current and future national TV, radio and print campaigns.


Geographic ownership This will be offered only to one dentist in each geographical area.


Reduced costs By buying together, your practice can source materials and supplies at group-buying discount rates. Huge discounts are available to help your profitability.


Online You will get patients from the national Seapoint website and social media outlets which attract more than 100,000 visitors every year. Our marketing team will run the Twitter, Facebook and other social media outlets for you.


Branding With the backing of the strong, national Seapoint brand behind your practice, you can expect to dramatically increase the quality of patients who come through your door.


Training Get you and your staff coached by management experts, nursing and dental team tutors on how to run a better, more efficient clinic and on the latest technology.


Increased turnover With the Seapoint brand, marketing and support system, you will perform better


Continued » Ireland’s Dental magazine 47


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