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SUPPLIER & TRAINING NEWS Agassi’s BILT concept enters UK
Eight-time Grand Slam tennis champion Andre Agassi has teamed up with fitness trainer Gil Reyes to launch a new high-intensity weight training machine, which is now coming to the UK and Irish markets. Co-developed by the pair,
the BILT by Agassi & Reyes equipment will be available throughout
the UK and
Over 200 biomechanically sound exercises... Proven ROI when running the GRAVITY Training System... Full launch support with continuous quarterly programming... Mat & Reformer Pilates repertoire as well as strength training classes... World class REPS accredited education
Ireland through Concept Fitness International (CFI), which has secured an exclusive distribution deal. The centerpiece of the new range, the Change of Direction (COD) Machine, received the prestigious 2013 FIBO Innovation Award for its design and safety. The ergo-efficiency of the moving parts of
Former tennis great Andre Agassi signing the deal with the CFI team
provides for a safe, direct line of movement, which protects the spine and back muscles and conforms to the natural angles of the body. The BILT by Agassi & Reyes line consists
the COD allows for a safe squat movement, as well as an intense, lateral exercise series, including side shuffles, lunges and single leg squats. The construction of the machine
of 12 machines, which are all modelled on the exact equipment Agassi used to train during his championship tennis career. Details:
http://lei.sr?a=J5l5n
Wattbike secures Fitness First deal
The installations will be completed in phases, the first of which will cover 10 Fitness First clubs across the UK
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Wattbike has secured a deal to supply its indoor cycle trainer across the Fitness First club portfolio. With an initial installation at 10 clubs across London, Bangor and Poole, the British Cycling-endorsed Wattbike continues its run of recent deals with large chains. Wattbike will help to enhance Fitness
First’s PT offering, enabling staff to deliver scientifically accurate fitness testing to members – designed to increase both motivation and member retention levels. Wattbike’s fitness testing protocols will also
assist Fitness First PTs in delivering bespoke training programmes to members.
Lee Matthews, UK head of fitness at Fitness
First, says: “A focus of the investment at Fitness First, designed to bring a more interactive experience to our members, has been the installation of the most innovative indoor bike into 10 of our clubs. “Our members and personal trainers now
benefit from access to the same scientifically accurate performance data as British Cycling’s World and Olympic Champions. “Using Wattbike as a fitness testing tool,
we look forward to helping our members track their fitness gains and reach their personal goals.”
June 2013 © Cybertrek 2013
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