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business. At INSEAD he worked with Professor W. Chan Kim on the famous professor’s Blue Ocean study group.


If you haven’t heard of it, blue ocean strategy is a business theory coined by two INSEAD professors, aimed at making your competition irrelevant. Since graduating in 2007, Ioan has set up his own strategy consulting firm focused on blue ocean methods, in partnership with several other INSEAD grads – a career move he would have struggled to make before his MBA.


If you want to get into


management consulting, business school can certainly help you make the switch. You’ll meet


recruiters on campus, the growing numbers of MBA Clubs dedicated to consulting provide great networking opportunities, and you can fill out your resume wit projects to prove that you have the right leadership skills.


However, business school comes with a price tag – around US$45k in tuition for a decent full-time, one-year program in Europe, double that in the US! And opportunities won’t be handed to you on a plate – you’ll have to work for them!


Of course an MBA is not the only way to break into consulting, and plenty of people get in and move up the ranks without one. Industry experience is sometimes


enough to move into a boutique consulting firm or the relevant practise area of a large firm. The best way to figure out if you can make the switch without an MBA is to apply directly to firms and see how you do! Speak to as many partners and hiring managers as possible at your target firms, to figure that your chances are and how to present yourself.


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