34 banking update


 opportunity within


After three years of caution as companies have sought to ride out the financial and economic crises, and despite recent market turmoil, the longer-term impact of which remains to be seen, business confidence and growth aspirations have been steadily returning through 2011. While this is welcome news, steering the right course through this stage of the cycle can be as difficult, if not more so, than managing a business through a downturn, writes Mark Haines, head of corporate banking, HSBC Thames Valley


        will be critical in enabling companies to plot   


   this shift in strategic focus is going to have a         costs, ensuring effective risk management         


Forward Thinking Finance: The Growth Challenge          


    


 


 


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   


 


  


 


   


         


  


 


 THE BUSINESS MAGAZINE – THAMES VALLEY – OCTOBER 2011


against the ability to meet the operational,   entry.


  


  continuous improvement.


          trailing in their wake.


Details: Mark Haines markhaines@hsbc.com 0845-584-0666 www.hsbc.co.uk


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