Worth paying for: Fit and healthy employees take less time off sick, concentrate better, have more energy and are more confident
Companies like Intel, the world’s
largest semiconductor manufacturer, which has been named as one of the top 10 most valuable brands in the world for 10 consecutive years, showed how it has developed and monitored a wellness programme since 2005. Following initial success, Intel expanded the programme over fi ve years to cover all 80,000 employees across 300 sites in 50 countries. Employee feedback led to the creation of ‘wellness ambassadors’ and a programme of evaluation that measures both lifestyle modifi cation and clinical outcomes. The estimated total labour cost savings for years one to three was US$17.7m. Meanwhile, between 2004 and
September 2009, Dow – the ‘offi cial chemistry company’ for the PGA Tour, which employs 46,000 people across 214 sites in 37 countries – recorded a 23 per cent reduction in the number of employees at high risk due to smoking, obesity and lack of physical activity thanks to its wellness programme. Similarly the 208-year-old Du Pont
company, famous for performance coatings like Tefl on and developing astronaut moon-suits, has helped 12,000 employees since 1994 to understand their personal health risk through scorecards which help promote a culture of health and fi tness.
february 2011 © cybertrek 2011 Closer to home, Dr Richard Heron
from BP International showed how positive workplace health could link interventions to cost reductions per employee, and how the same interventions could link through to improved shareholder value. And Yvan Miklin, CEO of Aquila
Health & Fitness, showed how global health and fi tness models could be applied on a single site – in this case in Croatia, for Vipnet (Vip), the country’s leading innovator in the fi eld of mobile communications. Vip employs a young, dynamic and
demanding workforce of around 1,000 people, with an average age of 35. At a new site on the outskirts of Zagreb, it created the fi rst work-life unit in Croatia. The 1,858sq m (20,000sq ft) on-site facility includes a fi tness centre, a wellness and spa area, child care facilities, a restaurant and two cafés. In just four years, Vip has achieved
between 70 and 80 per cent participation rates in its many wellness, team building, health and recreational programmes. Vip has also been ranked the number one place to work in Croatia by HR consulting agencies.
stories for the future Just a few days before the forum it was
announced that Nuffield Health, the
UK’s largest healthcare charity, had acquired the corporate fitness business Bladerunner. Bladerunner had been running contracts at almost 100 on-site fitness facilities in offices and schools for around 60 clients, while Nuffield Health had 93 on-site corporate fitness facilities. The combined company becomes the
UK’s largest provider of on-site corporate facilities, which not only includes memberships to private gyms but also thousands of mobile therapists, physiotherapists and GPs who can provide a wide range of medical services. Nuffi eld Health’s expansion into the wider areas of occupational health builds on a unique portfolio of 31 hospitals, day-case clinics and physiotherapy clinics and will now command a very large percentage of the sector. It would be wonderful to hear
from Nuffi eld at next year’s Health & Productivity Forum, as the organisation has a heartwarming back-story to tell: Lord Nuffi eld, the ennobled motor tycoon William Morris of Morris Motors, suggested in 1959 that a small health charity might benefi t from incorporating his name in its title and so it was re- registered as the Nuffi eld Nursing Homes Trust, now known as Nuffi eld Health.
healthclub@leisuremedia.com david minton
Read Health Club Management online at
healthclubmanagement.co.uk/digital 69
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