discouragement when she doesn’t have the figure she
would like or has to deny herself in order to look and feel her best.
“As we get older, we lose more control over our metabolism. My whole attitude can change because of a number on the scale, and that shouldn’t happen to any of us,” Kim said, speaking for women everywhere.
All about self-improvement— something she encourages through her “Praise” workout series and her books—Kim knows that it comes at a cost, as anything worth achieving does. Her philosophy of “mind over matter” helps
her make healthy food and fitness choices for a better body down the road.
And, as part of her ongoing mission to help women reach their goals and love themselves, Kim has joined with the Mamiye Group of New York to introduce a new line of jeans called Curve Appeal.
GIVEAWAY SPONSOR
“We’re celebrating curves. This new line of jeans is going to help support women in the right way. Almost every jean out there is sold on style first. Curve Appeal has a new way of selling jeans—by selling function as well as fashion.”
A new technology called “Curve Enhancement Technology” is intended to improve the look of the curves your body already has, not hide them, and make them behave within the stylish confines of these unique jeans.
While Kim acknowledges that there is no substitute for keeping ourselves as healthy and fit as possible, it helps to have an article of clothing work with us instead of against us. What has become almost an “American uniform,” our ever- present pair of jeans, can now help to get women out the door to face the day with a bit more confidence than they otherwise might have had.
“When you feel good about yourself, and you walk into a room, people notice that,” Kim says. “They’ll feel good about you, too, and you may be motivated to take that next positive step in your life.”
It’s a safe bet to say that Kim Alexis will be there to help you—modeling life—every step of the way.
Curve-Appeal Jeans will be available in select Nordstroms stores starting September 2010.
www.curve-appeal.com
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