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knowledge
ttglive.com
Mystery Shopper
from Norwich
The mystery shopper visited two agencies in
Norwich on a Thursday morning. They then
selected a website from an internet search for
“city break Madrid”, followed by a company
offering city breaks in The Daily Mail
50% bonus points
This week’s challenge:
The mystery shopper askedin all our hotels!
for a seven-night break for
Book any Carlson branded hotel
two adults, including one
worldwide by the 12th April 2009
wheelchair user, wanting
via the GDS or branded websites
to travel to Madrid in June.
and looktobook will automatically
They requested an accessible
reward you with 50% more points
four/five-star hotel and for
as well as the chance to participate
in a great incentive weekend in airlines and transfers to all
*
early Summer 2009.
be wheelchair-friendly.
C
o
munidad de Madrid
To find out more or to enrol in looktobook,
visit www.looktobook.com
CHALLENGE AT A GLANCE.
Member Service Centre: +353 1 706 0234
Who: Budget: £900 Where: Madrid
WORTH HAVING URL FOR GAG?Radisson SAS GDS code: RD / Park Inn GDS code: PD
for more details about booking disabled
This week TTG teamed up with Good Access Guide to simulate a realistic booking process
* terms and conditions apply
where a mystery shopper, who is also a wheelchair user, looked for the best deal from agents
travel...
and operators on the high street, online and in a newspaper.
The Mystery Shopper research was carried out on behalf of TTG by Good Access Guide and no further details or
information can be disclosed. Good Access Guide provides access and disability related training, marketing and
consultancy services to the leisure and hospitality industry. Researchers, who are themselves wheelchair users, take into consideration disability etiquette
and awareness, attention to specific requirements of disabled customers, and efforts to source product and services to meet these needs and understanding
www.looktobook.com
of equality legislation. Based on this, the researcher provides an unbiased opinion of which channel/company they would have booked with, if any, on that
occasion. We do not claim that the results are definitive, as we may report on the same or competing travel firms in the future. Please note that the aim of
this feature is not to criticise individual agents or companies, but to promote good sales technique. Good Access Guide: goodaccessguide.co.uk
46 13.03.2009
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