P E R SONAL L I N E S Quick Tip TEAR H E R E
PE R SONAL LIN ES QUICK TIP
Katie Rush’s Tips: How to Grow Your Group!
■ Develop the relationship between your agency and the group.
■ Be on-site regularly, and quote on-site if possible.
■ Look to your most loyal commercial clients for employee group opportunities.
■ Make sure employers consider you an employee benefit and include you during open enrollment or benefits fairs.
■ Contact Katie at
kathryn.rush@
arbella.com before approaching your group—she can tell you more about Arbella’s appetite and can help you create a customized marketing plan for your group.
TRADE WINDS FALL 2014
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