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P E R SONAL L I N E S Quick Tip TEAR H E R E


PE R SONAL LIN ES QUICK TIP


Katie Rush’s Tips: How to Grow Your Group!


■ Develop the relationship between your agency and the group.


■ Be on-site regularly, and quote on-site if possible.


■ Look to your most loyal commercial clients for employee group opportunities.


■ Make sure employers consider you an employee benefit and include you during open enrollment or benefits fairs.


■ Contact Katie at kathryn.rush@arbella.com before approaching your group—she can tell you more about Arbella’s appetite and can help you create a customized marketing plan for your group.


TRADE WINDS FALL 2014

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