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Young people inspired to seek digital jobs but worry they will need new skills to be successful


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igital technology is creating new, more interesting job opportunities, according to an Accenture study, which surveyed 5,000+ UK residents from the age of 12+. However, the research found that student age respondents worry they may not be equipped with the relevant skills to make the most of those opportunities. Asked what digital means to them from a personal and professional perspective, 75% of 12-17 year olds believe that digital technologies will give them more job opportunities than they would otherwise have had. Half say digital will help them get their “dream job”, while 67% also recognise they will be competing for new roles, such as data scientists that are being created as a result of all organisations using digital to re-imagine how they operate their business. Although this age group are digitally literate and socially connected, they fear that their education isn’t providing them with the right skills for these new roles. Two thirds (65%) feel that the current curriculum is not developing or enhancing their digital skills adequately. “It’s good news that young people feel optimistic about the opportunities digital offers, but the fact that they don’t feel they are being fully equipped is worrying. After all, they are the next generation of our workforce and the future of British business is in their hands,” said Nick Millman, managing director, Accenture Digital. “We know that jobs will look different in the future as a result of digital, and yet it seems that even the positive changes already made in classrooms and the curriculum such as the introduction of coding, still may not be enough. We need to give young people the confidence to contribute to organisations that want to become fundamentally digital.”


Digital inspires


While there is more to be done in the classroom, it is clear that people of all ages in the UK believe digital drives opportunities in the workplace. Half of those people surveyed said that digital will enable them to be more productive (51%), creative (48%) and more flexible, with 54% saying work will be able to happen irrespective of location. Millman explains: “At the heart of this report is a desire to give businesses visibility of what is really going on in the world around them. Too few have fully embraced and adopted digital and it is crucial that they mirror the passion and energy felt so strongly by their next- generation workforce. It is only by carving out a digital strategy relevant to young people to become digital on the inside, that organisations can ensure they continue to succeed and shape the future.”


Use Digital to reinvent the workforce Digital will transform the lives of younger generations. Parents believe digital will give children more opportunities than they would otherwise have had (74%) and that jobs will be enhanced (78%), which could be driven by advances in cognitive computing. Over half (56%) of all respondents agree that humans should instruct machines to do as much as possible, leaving humans to do more of the interesting and innovative roles. “In order to realise the full potential of a workforce, businesses need to augment manual tasks, as well as automate the less creative ones,” Millman concludes. “The fact is, digital technologies have the ability to transform both personal and professional worlds, allowing all of us more flexibility and choice in the way we work, but crucially also more options about the tasks we are asked to perform. Organisations need to get better at presenting themselves as digital enablers, reassuring potential employees that their lives will be enhanced because the business has implemented technology appropriately.”


4 www.education-today.co.uk


Rugby great Gareth Thomas puts his weight behind Anti-Bullying Week G


Gareth has recently spoken of how his own schools days were blighted by bullying:


“I was picked on by my rugby teammates. When we went swimming, they would smack me with their wet towels. I got spat on, too. It was degrading, but I didn't want to tell anyone because these were my rugby mates and I wanted to be in the team.


“I'm not sure why it happened, I wasn't small or weak. I think it was because I didn't stand up for myself. It started with a little thing - I was probably singled out because my rugby boots weren't the best - and then it built. Going to school eventually became a nightmare.”


He added: ‘I'm so thrilled to be playing a part in Anti-Bullying Week, working alongside brilliant organisations which, like Balls to Bullying, are determined to stop bullying for all.'


Lauren Seager-Smith, National Coordinator of the Anti-Bullying Alliance, said: ‘ Ultimately, bullying is a behaviour choice, one which parents, carers, teachers and the community must work together to change at grass roots level; educating that bullying in any form is wrong, and that any environment that encourages bullying, or shows indifference to prejudice and discrimination is unacceptable. Gareth is a wonderful advocate for anti-bullying work so we're delighted to see his involvement in Anti-Bullying Week to help all children and young people to take the lead on changing behaviour and to stop bullying for all."


Rob Grays, managing director of Prospero Teaching, the company behind Balls to Bullying, said:


‘Balls to Bullying is having a real impact as Gareth travels round the country visiting schools and working with hundreds of children. When a sports legend stands up and says he's been bullied, children and young people really listen. We're delighted that Gareth will be a part of Anti-Bullying Week, which does so much to keep the scourge of bullying high on the national agenda.' To arrange a visit by Gareth Thomas to your school, email balls2bullying@prosperoteaching.com or phone 0207 404 6383.


areth Thomas, the 100-times capped former Wales skipper, has announced his support for this year's Anti-Bullying Week, organised by the Anti- Bullying Alliance, which takes place on 17-21 November. Gareth, who leads the Balls to Bullying campaign which launched earlier this year, visits schools all over the country to work with pupils on building resilience and boosting self-confidence.


October 2014


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