ON THE FLOOR Just Do it! words: KELLY ALANBAY pics: ERIK KABIK B
each, beats, booze and bikinis is the age old, time tested, scientifically proven formula to create the greatest party indulgence one can enjoy in their adult life. Combine those elements with one of the
most renowned pool parties in the world, located at one of the most infamous pools in Las Vegas, and you have a recipe for an outrageously mind-boggling good time.
Armed with the motto of “Vegas made me do it”, we join Robbie Rivera’s famous Juicy Beach party which launches a new residency, outside of Miami for the first time ever, in the hot desert sands of the Las Vegas desert. The once a month pool- side extravaganza is hosted at the Hard Rock Hotel & Casino’s Paradise Beach, an incredible desert oasis set on 4.5 acres, complete with lush tropical landscaping, sandy beaches, sparkling water, 50 pool side cabanas and 25 daybeds ready for all your bottle service needs. But DJ Mag USA hasn’t come to soak in the scenery, we’ve come to party!
Robbie Rivera, Stonebridge, Felix Cartal, Manuel De La Mare and Hot Mouth are all on the decks for the inaugural Juicy Beach in Las Vegas. As the massive sound system pumps music across the grounds and the buckets of ice cold beers, served by beautiful bikini-clad cocktail waitresses, begin to take hold of the thousands of partiers inebriated minds, the debauchery of this party really starts to unfold. The colossal pool becomes a dancefloor with half-naked, suntan lotioned bodies dancing everywhere. The water and inflatable pool toy hypnotize otherwise normal adults into behaving like silly children, colorful beach balls in an never-ending volley from one point of the pool to another, animal shaped flotation devices instantly becoming a must-have accessory and giant beach balls becoming launching pads for extreme pool divers. Splashing, cannon balling, cocktails in the pool and all of the things your mom would’ve told you not to do at your childhood pool parties are the expected and downright right thing to do today.
Of course, nothing in Vegas is ever done with moderation and Juicy Beach is no exception to that rule. As the sun begins to set on Sin City, Juicy Beach transforms from a daytime pool party to an all-nighter at the luxurious Body English nightclub, also located at the Hard Rock Hotel & Casino. Robbie Rivera and his team of DJs once again take the decks to put the final touches to this 17-hour Las Vegas edition of Juicy Beach.
The joint forces of Robbie Rivera’s Juicy Beach and the Hard Rock Hotel & Casino has created an unforgettable pool party experience, that’s not to be missed. As the originators of the day club experience in Las Vegas, Paradise Beach is still one of the premier pool parties in all of Las Vegas and Juicy Beach’s incredible reputation for being one of the greatest pool parties in Miami stands strong at its new home.
When you head back to reality after your Juicy Beach 17 hour bender… hung over, slightly sunburnt with a spotty memory of all the crazy things you did, just remember the Juicy Beach motto - Vegas made you do it!
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djmag.com
Launching it’s first residency outside of Miami, DJ Mag USA stripped off and hit the pool at Robbie Rivera’s new monthly Juicy Beach Las Vegas party.
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