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4MusicWeek 25.05.12 NEWS UK LABEL SUPPORTS US BAND’S DECISION TO ‘OFFICIALLY’ TORRENT NEWALBUM TRACKS


Cooking starts Counting piracy’s blessings C


LABELS  BY TIMINGHAM


ooking Vinyl has claimed that deliberately placing certain artists’music on


piracy sites can actually help grow sales long-term. The label has supported


Counting Crows’decision to release four tracks from their recently-released album for free on BitTorrent. The band’s frontman Adam


Duritz has claimed that the move will help expose the album to a potential new audience of 150 million people. Speaking toMusicWeek,


Cooking Vinyl founderMartin Goldschmidt – who signed the band to the label in January – said: “Piracy is very misunderstood on a whole number of levels.You get pirates who are mad about music and you get pirates who are cynically ripping everything off.They’re not the same people. “I’m not condoning piracy in


terms of exploitation.But at the end of the day, I started a label because I wanted people to hear the music, not to get rich.”


PR by piracy: Counting Crows’ AdamDuritz claims the BitTorrent route will expose his band’s album to 150 million people


The exec (pictured right) said


CountingCrows sought to reach a particular torrenting demographic who “havemoney and are happy to support the acts they love”– and thatCooking wouldn’t adopt the same strategy with a “mass- market”act likeThe Prodigy. “I think there’s a good chance


we’ll actually gain sales through this,”he said. “I remember going on Napster full of righteous indignation when it launched. “I got the shock of my life –


some of my artists weren’t even on there. In that respect, it’s far worse not being pirated than being pirated!” Goldschmidt cited a visit to


the ‘biggest pirate bootleg market in the world’ in Russia,where he


MARILYNMANSON COOKINGUP A STORMINTHEUS


Cooking Vinyl is celebrating its first ever US Top 10 albumafter MarilynManson’s Born Villain charted lastmonth. The LP also went to No.5 in


Germany, No.2 in Switzerland and No.14 in the UK – and topped the US Billboard Rock and Independent albumcharts. “It’s amazing to have a US Top


10,”Martin Goldschmidt told MusicWeek. “Including digital we sold 200,000 in the album’s first week.Mr.Manson’s last one did 300,000 in the life of the record. “People trust youmore


following success. After Born Villain, I think it should be a lot easier to persuade people to give us their rights for America.”


Bauer pulls together for Coldplay


Bauer Radio is bringing together 20 of its stations to broadcast aColdplay concert to an estimated audience of 6.4 million people. Highlights fromthe


Parlophone act’s June 7 gig fromSunderland’s Stadiumof Light ground will go out on June 14 as part of a night dedicated to the band. Coldplay In:Demand will


begin at 8pm. Selected live tracks fromthe concert will be broadcast between 9pmand 10pm, and thenmade available to streamonline. The deal was undertaken by


Bauer Radiomusic and content director Ric Blaxill with EMI promotion and publicity senior vice president KevinMcCabe. It follows similar link-ups with Bauer stations for gigs by acts such asU2 and KingsOf Leon.


EMI’sMcCabe added:


Light show: Coldplay’s Stadium of Light gig will be broadcast by Bauer to an estimated 6.4 million people


“Bauer have always been strong supporters ofColdplay, so we are delighted to build on that relationship to create something special.” Bauer will offer listeners the


chance to be at the gig itself and meet the band. This will be a busy summer of


live events for Bauer, including RadioCity Live at Liverpool’s EchoArena on July 21 and both Key 103 Live atManchester’s M.E.N.Arena and RadioAire’s Party InThe Park atTemple NewsamPark in Leeds the following day. Meanwhile,Absolute Radio


“We’re delighted for Bauer to


be working with the biggest rock band in the world on a project like this,” said Blaxill.


will broadcast liveColdplay’s concert fromArsenal’s Emirates stadiumon June 1,while the band will play 95.8Capital FM’s Summertime Ball atWembley Stadiumon June 9.


saw traders selling obscure bootleg Cooking Vinyl albums. “If I can’t keep them in print


and they’re finding a way to sell them, I have to take my hat off to that,”he commented. Goldschmidt revealed that


bootleggers once contacted Cooking Vinyl from Poland to admit that they had sold 500 illegal copies of an album by artistThe Ukrainians. “They asked for a legal license


deal, and we said yes,” said Goldschmidt. “We would never have got anywhere near those sales in Poland without them.” AlthoughGoldschmidt


applauded the theHigh Court ordering UK ISPs to blockThe Pirate Bay,he also noted that the trade had “historically concentrated too hard on trying to stop piracy, and not hard enough on encouraging digital sales”.


UK Classical Singles chart to launch


The Official Charts Company will launch the first ever weekly Official Classical Singles Chart onMonday (May 28). The past two years have seen


a surge in individual track download sales, up 46% in 2011 compared to 2010 (1.22m vs 834,000). This trend is continuing in


2012, in the first quarter of this year, some 284,000 classical downloads were sold, a 34% increase on the 212,000 sold in Q1 2011. Official Charts Company


MDMartin Talbot said: “The new Official Classical Singles Chart is designed to reflect the changing ways in which classical fans are buying their music – track by track, as well as album by album.”


www.musicweek.com


Ludovico Einaudi:


His I Giorni is currently one of classical’s top-selling tracks


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