THE INTERVIEW
IGT’s Cloud is all silver lining…
Rickin Chavez Munoz meets IGT’s Craig Churchill, a man visualizing nirvana for IGT Cloud operators…
I
nternational Game technology (IGT) is positioned as the global leader in the gaming industry supplying gaming machines and systems products that have gone from the design, development and manufacturing stages to
gaming floors the world over. Well, this is old hat, but recently, the company is also leading on technology in online and mobile gaming solutions for the regulated markets.
As a leading supplier of gaming products to the
world, IGT maintains a wide array of entertainment- inspired gaming product lines and target gaming markets in all legal jurisdictions worldwide fully committed to providing quality gaming products at competitive prices, designed to help the operator realize superior value and performance by serving players better.
Latest in this mission of support to both operator
and player is the IGT Cloud Partner Program, which had a first install at the Leo Gala Casino in Liverpool, England, last month. We met with Craig Churchill, IGT Senior VP of International Sales, during London’s ICE 2012 event, where the IGT booth was teeming with visitors.
Casino International: It’s so busy today that it looks like everyone knows that IGT had been awarded the International Gaming Awards “Best Slot Manufacturer of the Year”. It seems that another great year is ahead for IGT.
Craig Churchill: “Yes, it certainly has been a very
busy show for us and I agree with you, we have a lot to be grateful for and I really believe a lot to look forward to in the year ahead. Being named Best Slot Manufacturer of the year is always such a compliment and it’s an accolade that we really appreciate at IGT as it’s a culmination of a lot of hard work from the entire company. As they say, it takes a village! For me personally, it’s also evidence that strategy
24 MAY 2012 CI: The award, though, must be that all IGT’s
efforts on R&D investment are bearing fruit. If I well remember, it must be one of the largest budgets in the industry with investment exceeding US $200 million in 2010 on hardware, software, and firmware engineering, for game design, video, multimedia, graphics, and sound. How is this shaping up for 2012?
for the International markets is working - whether it’s leveraging our scale to operate better as a global partner, developing world-class market attuned games that resonate with local players or getting new and exciting technologies like Cloud adding tremendous value for our customers operations”.
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