Yudu - June 2011 - Page 105

An Open Book: Go behind the scenes and around the exhibit hall at Book Expo America—and find out how the show and the industry it serves are responding as digital media continues to change how people buy, read, and experience the printed word.

How Social Media Meets: Begun as a gathering of “Success- ful and Outstanding Bloggers,” SOBCon has evolved into “a think tank of the social web where some of the best minds in the Internet space gather to present models, discuss insights, and determine best practices.”

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One on OneWith Lisa Ling: We talk to the host of the OprahWinfrey Network’s “Our America” and co-author of Somewhere Inside: One Sister’s Captivity in North Korea and the Other’s Fight to Bring Her Home—who will be delivering a general-session presentation sponsored by Convene at the 2011 DMAI Annual Convention in July.

A Galvanizing Moment: Facing a crisis of identity and profitability, Starbucks convened a 10,000-employee meeting to help the company get back on track. Read all about it in an excerpt from Starbucks CEO Howard Schultz’s new book, Onward: How Starbucks Fought for Its LifeWithout Losing Its Soul.

PLUS: Special Sections Corporate Meetings in Cancun Innovative Centers&Unique Venues

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