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Healthy Eating


Aimia Foods gives pupils the chance to win ama’zing’ prizes


T


o celebrate the early success of Zing, the lightly sparkling ‘stealth health’ drink designed by teens for teens, Aimia Foods is giving pupils at the 500+ secondary schools that stock the drink the chance to win a BlackBerry PlayBook Tablet PC – 16GB worth £400. To be entered into the weekly draws between 30 January and 30 April 2012 pupils will simply visit and enter the last six digits of a Zing can barcode.


The giveaway is being supported by a poster campaign


and promoted on Zing’s website, Facebook page (drinkzing) and Twitter feed (@drinkzing). Zing’s funky packaging appeals to the teen market, featuring recognisable icons including iPods, iPhones, laptops, clothes and gaming controls - to stand out on a


counter or in a fridge or vending machine. The fact that pupils have the chance to win a prize coveted by the teen market reinforces just how well Aimia Foods knows this typically hard-to-please group.


uwww.aimiafoods.com


3663 launches first delivered foodservice ordering app 3


663, one of the UK’s leading foodservice wholesale distributors, has announced the launch of the industry’s first delivered foodservice ordering app for iPhone and iPad devices. In response to the growing popularity of on-the-go orders and purchasing, 3663 has developed its new app to allow its customers to order whatever they need, whenever they want, to wherever they are.


The new app allows the company’s customers to browse its full product range and order via their iPhones and iPads at a time and place convenient to them. The sleek, intuitive design of the app has been developed with ease of use in mind; providing customers with the ability to store a number of shopping lists to allow for quick repeat purchases of multiple product orders. The real-time stock status makes it easy for customers to instantly see whether products are available and, in the instance they’re not, offers the choice to substitute for others. 3663’s e-marketer, Katherine Wyatt commented: “Our customers work in high pressured environments often working different hours to the normal 9-5 seen in a lot of businesses. With this in mind, developing technology that allows them to use the little spare time they have more efficiently is extremely important. This new app will allow our busy customers to place orders in a moment, enabling them to dedicate more time to other tasks.


22 www.education-today.co.uk January 2012


“Although there has been an image that chefs and computers don’t mix, we have seen an increase in the number of our customers using smart phones in their business. Having noticed this trend, we have developed our app as a direct response to our customers’ constantly evolving needs, as well as providing a


convenient alternative to more traditional ordering methods.”


The 3663 app is available to download for free from the App store.


u01442 261199 u3663@publicasity.co.uk


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