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Tractive Power has had its most successful year yet with its business growing in the UK and around the rest of the world.


Pushed to success B


ased in Staffordshire, Tractive Power specialises in the design and manufacture of pedestrian-operated materials handling


equipment. The product range is designed to address health and safety issues and to increase productivity by ensuring a single user can move heavy or awkward loads efficiently. The business has increased its customer base to as far afield as Australia, and it has achieved orders from Belgium, Ireland and the UK. Tractive Power has also just had a very successful exhibition in Germany where there has been a lot of interest in its products.


To help meet this increase in demand, Tractive Power have appointed distributors in Turkey, Switzerland, Ireland and Australia, whilst also increasing its workforce at its head office and manufacturing base in Staffordshire.


Brendan Ratcliffe, commercial director of Tractive Power, says: "It is great that we are finally exporting to other parts of the world and helping to shift the balance that Britain 'only ever imports'. We are also having an increase in orders in the UK. It has been our most successful year to date, and to increase our workforce to accommodate this is great for the economy and the UK manufacturing industry.”


Recently, Tractive Power has shipped over a number of its tractive units to Australia with more to follow. The tractive unit is a battery- powered piece of pedestrian handling equipment to move wheeled or semi- wheeled loads. Used in all industries,


the tractive unit can address manual handling issues such as pulling, pushing and manoeuvring awkward or heavy loads in the workplace and to address health and safety issues for the workforce.


Sitecraft, which is a materials handling equipment company based in Victoria, Australia, has become one of Tractive Power’s distributors. Its director commented: “Sitecraft has offered the Tractive Power range of tugs to its clients as a premium quality option that provides the best powered towing or pushing solution for medium to heavy applications. The tugs have proven able to perform towing and pushing tasks in a variety of applications in an effortless and safe manner."


Brendan Ratcliffe concluded: “Next year we already have orders for our


www.PressOnShD.com January 2012 ShD 61


machines, and we are in the process of new product development to increase our product range, which is exciting. We are looking forward to another successful year both in the UK and abroad.” ●


www.tractivepower.com


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