Content rights owners, including studios and premium channels, expect utmost protection of their assets against piracy

TV Anywhere is today’s new media reality but its viability and business success can only flourish if media content keeps its value and therefore is not leaked or shared with non-subscribers.

Figure 6: Fingerprinting-based content identification and monetization applications

Content identification technologies continue to evolve and are widely adopted as a means to protect content and provide solutions enabling new business models. Content rights owners, including studios and premium channels, expect utmost protection of their assets against piracy. Broader distribution of high-value content has to take place in a secure environment that limits the risk of theft. By providing a means to identify content without impacting the consumer experience, content identification solutions are helping to build a sustainable media eco-system where all parties - from content owners to distributors through to consumers - can benefit and prosper.

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DIGITAL OPPORTUNITIES