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NiNews
Cuddledry raises £3000 for Bliss
Cuddledry has raised £3000 for Bliss (the special care baby charity) through
sales of its limited edition ‘Kangaroo care’ Cuddledry apron towel. The idea for
the charity baby bath towel came about when one of the Cuddledry team had
her little girl prematurely at just 24 weeks gestation. Now a gorgeous healthy
two year old, little Maggie this week presented the donation cheque to Bliss
and one of the team from the NICU at St Michaels Hospital Bristol where she
was cared for.
The aim of the project has been to raise money and increase awareness of
the importance of Kangaroo Care for premature babies, as well as to thank all
the carers in the South West who saved Maggie’s life.
Cuddledry has also donated a number of the apron towels to the NICU at St
Michaels Hospital for the nurses and parents to use with other premature and
sick babies being cared for there.
www.cuddledry.com
Congratulations!
Fertile Mind awards Cheeky Rascals exclusive UK distribution
Solvej Biddle, inventor of the Cheeky Rascals is pleased to announce that it has been awarded exclusive distribution in the UK and Ireland for the
Content&Calm Cot Canopy is delighted Fertile Mind range. Best known for the Belly Belt, an icon of the maternity industry, Fertile Mind products are
to be shortlisted for the prestigious designed to take women all the way through their pregnancy and beyond.
National Women on Their Way Awards Now an international best seller, the Belly Belt is a revolutionary idea to keep favourite trousers or skirts up while
2010 in the Outstanding New Product bumps grow. “I was very disappointed when I could no longer fit my smart work pants,” said Belly Belt inventor
category. The winner will be announced Christine Kininmonth, “so I turned them into maternity suits with elastic belts - which eventually became the Belly
on Friday 19th March at the Awards Belt kit. It worked so well, I started manufacturing them for others to enjoy.” Belly Belt kits are now sold into over
Lunch taking place at Aston Villa Football 25 countries around the world. “Like the kit, we’re expanding all the time.”
Club, Birmingham. Ideal for the Nursery sector, the Fertile Mind maternity range also includes the Bando (an alternative to the Belly
www.contentandcalm.com
Belt which can also be worn over it to smooth any lumps), the 6 Way Dress – a fabulous ‘little black dress’ that can
be worn in over 6 different ways, and beautiful basics such as affordable maternity tights, Perfect Fit Undies and the
Hippychick takes on
super-stretchy Superbra.
www.cheekyrascals.co.uk/fertilemind
the Wilkinet carrier
Big and Small get bigger
Kindle Entertainment, the BAFTA nominated and award-
winning independent production company, has announced
two new license deals for top rated CBeebies pre-school
show, Big and Small. Character sticker packs by Paper
Projects and celebration cakes from Elisabeth the Chef are
key expansions for the long-term Big and Small licensing
programme.
Joining the growing roster of licensees for Big and Small,
Paper Projects will produce foiled sticker packs featuring the
main characters from the hit show. The packs are scheduled
to launch in store for April 2010. Leading supplier of cakes and desserts, Elisabeth the Chef will launch Big and
Small celebration cakes for special occasions from late 2010.
These latest agreements for the hit pre-school property join a strong stable of licenses already secured across key
product categories and major platforms, including toys, publishing, apparel, DVD, lunchware and interactive.
Anne Brogan, Founder and Director of Kindle Entertainment, commented: “Paper Projects and Elisabeth the
Chef are leaders in their respective industries and are exciting additions to Big and Small’s long term licensing
programme. We look forward to further developments in the forthcoming year and are confident 2010 is set to
be an extremely strong year for the loveable characters of Big and Small.”
www.kindleentertainment.com
Hippychick is delighted to announce that
it has taken on the UK distribution of
the Wilkinet Baby Carrier. This is a well
established favourite already, and fits
Evelyne Ernst - Little Company
very well into the Hippychick range of
products. It adapts to the changing It is with profound sadness that Amie Beamish and Karen Stockford of the Home and
needs of a baby; gently cocooning a tiny Nursery Company, share the news that their dear friend and inspirational colleague
newborn yet strong enough to carry Evelyne Ernst from Little Company (Netherlands) has lost her battle with cancer and
toddlers, and can be used as a front or passed away on Sunday 14th February.
back carrier. She leaves behind her husband Marc Ernst and daughters Michelle and Gigi who
www.hippychick.com
will continue to run the company in her memory.
www.nursery-industry.co.uk
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MARCH 2010
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NURSERY INDUSTRY
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