editor’s report
EDITORIAL
Editorial Offi ce (847) 391-1019
What Are Your Plans
Tim Hodson Editorial Director
thodson@sgcmail.com
Paige Worthy Managing Editor
pworthy@sgcmail.com
for This Spring?
Jasmina Radjevic Associate Editor
jradjevic@sgcmail.com
Maria Choronzuk Graphic Designer
mchoronzuk@sgcmail.com
Adam Terese Web Editor
aterese@sgcmail.com
Jim Barrett Consulting Editor
E
ven though it is only February and there is still plenty
ADVERTISING
of winter left to “experience,” spring is right around the
Sales Offi ce (847) 391-1056
corner. You have probably spent the last few months
Bob Bellew Vice President,
totally immersed in planning for this spring, so I have
bbellew@sgcmail.com Group Publisher
a question for you: What are your plans for 2010?
Amanda McAdam Regional Sales Manager
How did the struggling economy of 2009 infl uence your
amcadam@sgcmail.com
decision-making process for 2010? What lessons did you learn
Kimberly Sammartino Regional Sales Manager
ksammartino@sgcmail.com
last year, and how will they affect your plan for this year?
Donna Aly Classifi ed Advertising Manager
Will you be growing more or less? How has your product mix
daly@sgcmail.com
changed? What was the reason for the change? Jill Smith Sales & Marketing Associate
What consumer trends have you been following that you
jsmith@sgcmail.com
plan to take advantage of? Is 2010 the year you launch a retail
STAFF
operation to complement your wholesale business? How will
Circulation Offi ce (847) 391-1042
you tackle sustainability? Are you contemplating getting some
Vickie Crews-Anderson Director of Marketing and
kind of third-party certifi cation for your business?
vanderson@sgcmail.com Communications
Will you increase your prices this year? If so, by how much?
Sandi Stevenson Director of Creative Services
Tim Hodson, Editorial Director
How will you manage your labor this year? Inventory? Energy
sstevenson@sgcmail.com
costs?
Mike Serino Director of Circulation
Have you started to do any planning for 2011 yet? It’s never
mserino@sgcmail.com
too early.
Erica Rivera Advertising Coordinator
erivera@sgcmail.com
I like to ask questions, and I love to hear answers. Let me
know what you are planning to do in 2010. Drop me a line at EDITORIAL
GPN 2010
thodson@sgcmail.com.
ADVISORY BOARD
digital resource & buyers guide
Deena Altman
A Couple of Articles to Devour
Altman Specialty Plants
Kurt Becker
Dramm Corporation
Are you growing more vegetables this year? Consumers Marshall Dirks
Proven Winners
were hungry for edibles in 2009; did that trend infl uence your
Jim Faust + =
Clemson University
variety selection for 2010? If you are growing more vegetables in
Bob Frye
? ❁ Plantation Perfect Plants
2010, we’ve got a couple of fantastic articles in this issue to help
Dave Edenfi eld
Visions Group
online, multimedia, searchable
Paul Pilon
Perennial Solutions Consulting
you out. Be sure to check out the article on page 34, “Vegetables:
Stan Pohmer
Inside the guide: Pohmer Consulting Group
• 2010 consumer trends
Here Today, Growing Tomorrow,” as well as Dr. Erik Runkle’s Rich Reilly
Rough Brothers
• The Big 10 Innovators
from GPN’s Big Grower
Technically Speaking column, “Height Control for Vegetable
Jim Snyder
SuperFresh Marketing
• Growing calendar
• Products & Services listings
Transplants,” on page 50.
Roger Styer
Styer’s Horticultural Consulting
• Vendor directory
Lloyd Traven
Peace Tree Farm
• Corporate profi les
Dianna Turner
Your Digital Resource
Ball Horticultural Co.
Jack Williams
Paul Ecke Ranch
Scranton Gillette Communications
Have you had a chance to check out the 2010 GPN Digital
Resource & Buyers Guide yet? Just go to
www.gpnmag.com and CORPORATE
click the animated icon at the top of our home page for access
Karla A. Gillette Chairperson
to GPN’s handy online vendor directory. The 2010 GPN Digital
Edward Gillette President, CEO
Ann O’Neill Senior Vice President
Resource & Buyers Guide provides you with digital access to the
David Shreiner Vice President, CFO
supplier information you need to help you in your business.
Harry Urban Vice President, Events
The Buyers Guide is searchable and interactive, and you can even Diane Vojcanin Vice President,
download the entire guide to your computer desktop for easy
Custom Publishing & Creative Services
information access.
Joel Hughes Vice President, Information Technology
Halbert S. Gillette Chairman Emeritus (1922-2003)
Be sure to check it out!
GPN accepts no responsibility or liability for the validity of information
supplied by contributors, vendors, advertisers or advertising agencies.
SUBSCRIPTION INFORMATION
GPN (ISSN 1529-5524) is published monthly with an extra issue in
December by Scranton Gillette Communications, 3030 W. Salt Creek
Lane, Suite 201, Arlington Heights, IL 60005-5025. Subscription
rates in the U.S. are $30 per year (Canada is $50 and all other coun-
(847) 391-1019
tries are $60 payable in U.S. currency). Reproduction of contents for-
bidden. Copyright 2010. Periodical postage paid at Arlington Heights,
thodson@sgcmail.com
IL and additional mailing offi ces.
Printed in the USA. Postmaster: Send address changes to Greenhouse
www.facebook.com/thodson1
Product News, 3030 W. Salt Creek Lane, Suite 201, Arlington Heights,
IL 60005-5025
www.twitter.com/gpnmag
6 GPN February 2010
www.gpnmag.com
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52