Advertising Guidelines & Pricing
DEADLINES
Ads must be received by the 15th of every month for the next month’s
insertion.
HOW TO SEND ADS & ARTICLES
E mail us to request an ad. We will respond quickly & work with you on all you
need for your ad. All ads can be done electronically by sending us photos &
information via email. If you need to send hard copies of photos or CD’s, we can
accept them at our mailing address listed below.
INFORMATION WE NEED TO PROCESS YOUR AD
1) What type of ad you want (full page/ Litter announcement/ Club announce-
ment, etc).
2) Are you submitting a finished ad or do you need us to design your ad. Design
fees may apply.
3) Payment for your ad.
INFORMATION WE NEED IF WE ARE TO DESIGN YOUR AD
1) Photo of your dog (high resolution of 150dpi or greater) .
2) Information about your dog (registered name / Sire & Dam/ Breeders/ Owners).
3) Text/ copy for the ad.
4) Any additional info (logos, graphics, background requests, etc)
5) Additional design fees are required for more than 1 revision or for custom de-
signs (photo editing/ removal of backgrounds, special graphics, etc.)
PHOTO /AD SPECS IF YOU ARE SUBMITTING A FINISHED AD
Page dimensions for all ads: 7.5’’W X 9.0” H , no margins required.
All photos to be used in ad layouts must be submitted with >150dpi resolution in
JPEG, TIFF or BMP format.
A high resolution photo is necessary for proper viewing on the ad on the internet.
Final ads should be sumbmitted in in PDF format & must also be >150dpi.
The following files are acceptable & can be edited if need be: .DOC files (Micro-
soft Word) and .Indd files (Adobe Indesign), .ai (Adobe Illustrator Files)
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