5TH OCTOBER 2009 PP 01-12 TO USE:Layout 1 30/9/09 15:12 Page 11
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A C C E S S O R I E S
S N I P P E T S
JOBY LAUNCHES THE GORILLATORCH
BOB BOOKS
SOFTWARE FOR MAC
Bob Books photobook
Joby, the designer of the Gorillapod German TPE rubber. Combined with software is now available
line of camera tripods, has unveiled magnetic feet, the Gorillatorch will for Macs, whereas it was
the Gorillatorch. Expanding the Joby grip to virtually anything. The previously only available to
family of innovative solutions for the Gorillatorch’s lamp is powered by the PC users. The free software is
consumer, the Gorillatorch casts a three AA batteries (not included) available now online, offering a
focused beam of intense light and and allows the user to dictate large range of newly-added
allows the user to illuminate any brightness with the easy slide dimmer features including autofill, effects
target, hands‐free. Straying away feature. They can choose maximum and an all-important spell checker.
from traditional flashlight design, the power for 65 lumens of white LED
Gorillatorch is mounted on Joby’s light or turn the knob for more
flexible legs comprised of delicate or energy‐saving
medical‐grade ABS plastic and applications.
Joby's Vice President International
Sales, Sandro Fulgheri , says "The
Gorillatorch’s applications are as
numerous as your imagination will
allow. I can’t wait to see the many still
undiscovered applications for the
Gorillatorch our incredibly creative 3X ZOOM
customers come up with.” suggested retail price of £29.99 and CAMERAPHONE
The Gorillatorch weighs under 197 is available now via distributors Following June’s launch of the Pixon
grams, is 20 centimetres tall, has a Intro2020. 12, the first 12-megapixel camera
phone to launch globally, Samsung
P I X E L C A L L I N G . . . Electronics has announced the
PIXEL CALLING...
world’s first 12-megapixel camera
phone with a 3-times optical zoom
lens. The phone will be available in
PIXEL CALLS TIM GRIMES OF MAIDSTONE PHOTO FACTORY
the Korean market from early
TO ASK "HOW'S BUSINESS?"
October. It also features a touch
screen and a dedicated camera
It's been hot and cold... and warm in We keep a wide range of simple, well power button.
between, actually! Inconsistent is the designed and good quality frames in the wire to the studio and by the time
word. Portraiture has been selling the sizes we like to sell, and trying to they've had a look around, we can
well, family portraits in particular, as make sure we upsell all the time, a have their image ready. Towards
have canvas prints and photobooks, frame with all prints. Christmas, we'll be looking at snow
they're doing a good business. we try Cameras seemed to have slowed globes and gifts like that. We're
to encourage people to but 5x7" down in sales, single use especially. having a look at outsourcing things
prints, rather than 6x4"s, because Digital printing's still on the up like t-shirts and we met Photowonder
that's closer to the ratio of the size of compared to analogue and kiosk sales at the Retail Imaging Show, that's a
image taken by most digital cameras. are good - we've done 1800 prints product we might look at doing in the
It means their images aren't cropped today and it's not even 4pm. not-too-distant future, Canvas prints
and gives them better results, so we're Christmas starts now for us! The centre are our big seller at the moment
selling prints and the coordinating we're in has a grotto and we do the though. Good margin, great product
albums and frames in those sizes. photographs for that, send them down - you can't lose!
T E C H N O L O G I C A L D E V E L O P M E N T S
HASSELBLAD BEGIN S A NEW CHAPTER: APL
As part of the celebration honouring the during any re-composing, then uses half press of the camera release button,
first manned lunar landing and the first these exact measurements to calculate or via any user button programmed to
lunar photography, Hasselblad is the necessary focus adjustment, and AF-drive when the camera is in manual patent pending) mark a significant
announcing another first: the launch of issues the proper commands to the lens’s focus mode. This, the first release of True milestone for Hasselblad’s high-end
the H4D camera series. The first model focus motor so it can compensate. The Focus, only corrects the horizontal and DSLR strategy and represent the result
in the new series is the H4D-60, APL processor computes the advanced vertical positioning of the camera, and of many years of development work.
featuring a 60 Megapixel medium positional algorithms and carries out the does not correct for any focus-shift which The Hasselblad H4D-60 will be
format sensor, True Focus and Absolute required focus corrections at such rapid results from larger lateral movements of available for delivery in January, priced
position Lock. The APL processor speed that no shutter lag occurs. The True the camera during recomposing. The at around £25,000. The Hasselblad
accurately logs camera movement Focus on the H4D can be set to work at a True Focus technology and APL (both H4D-50 will replace the H3DII-50.
011 PIXEL
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