Projects
HONG KONG IN HIGH DEF
The HDW-650P’s light weight and high-end images were
beneficial for iceni’s promotional film Hong Kong Revealed
Corporate production company iceni
chose the HDW-650P to shoot a film for the Hong days and a small crew meant time and personnel for
Kong Tourism Board to promote the destination to the data wrangling wasn’t possible,” says Jepson. The kit
travel trade in the UK. Hong Kong Revealed centres was also light, mobile and immediately familiar to DoP
on a trip around Hong Kong in the form of a Dave Hoare.
documentary. The promotional film was distributed to “The camera was very efficient on power. Most days
travel agents across the UK and delivered on Hong we carried everything we needed for the whole day out
Kong Tourism Board’s YouTube channel. of the hotel in the morning. A kit of 175W batteries kept
The company that iceni hired the kit from, Visual the monitor and camera running all day,” adds Jepson.
Impact North, allowed director Andi Jepson to trial the The fold out LCD monitor also proved invaluable for
HDW-650 on a project filming in the UK. “I instantly loved quick scenes filmed in crowded noodle bars, and on a
the LCD screen and the quality and depth of the images short ferry crossing.
we shot was superb. After that, I had to have that camera The production team was impressed by the amount
for the Hong Kong Revealed project,” says Jepson. of picture information in the HDCAM footage. “I wouldn’t
“HDCAM quality footage was a minimum have wanted to produce this project with anything less.
requirement for the project and the 25p format created It is the perfect compromise for high-end images with
an exciting, film-like look to the programme. A tape a familiar, reliable ENG kit that a small crew can handle,”
format was important to the process too – long shooting says Jepson.
20 theproducer Autumn 2009
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