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Dear reader,
Working together
To improve your environmental
sustainability, it’s now time to create
All staff members play a huge part in the running of
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ecological partnerships with your
any business, and good communication, teamwork
and staff support can make all the difference to a
suppliers and customers.
company’s success. In these more challenging economic
times, it is important to recognise the role that a
Latest news * Headley Brothers invests in
strong management team plays in supporting and
new Heidelberg perfecting press * New
enabling business development, and to provide ongoing
features on HeadTurner go live.
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recognition of individuals and the vital role they play in
the smooth day-to-day running of a business.
Capturing the attention of modern
We at Headley Brothers are proud to be a long-
readers demands more creative
standing company and Investor in People, with a loyal
marketing, and online media offers a
and highly skilled workforce; many with 20, 30 or 40
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years of service. It is these employees that enable us
variety of opportunities to both
to facilitate the vast range of services that Headley
publishers and advertisers.
Brothers offers, and who create Headley Brothers’
strong dedication to quality and customer commitment.
Designing for digital print – a practical
In this issue of HeadsUp, with environmental concerns
guide to making sure you get the high-
being ever present, we examine the ethics of printing
quality printed result you expect.
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and how best to ensure that your printer supports
your environmental goals. We discuss too, how digital
Maximise your marketing budget with
print’s ability to offer value for money to the
a closer look at the variety of options
marketing budget can help companies maximise their
digital print can offer.
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return on investment.
In addition, we include a useful guide to achieving
HeadsUp interviews Will Inshaw,
the very best results in digital print through good
design practice. In an industry where visual appeal is
Digitial Manager at Headley Brothers.
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of incredible importance, and where litho and digital
printing technologies and requirements differ more
A useful back-to-basics glossary
than customers expect, we hope that our guide
of printing terms and definitions.
will help to ensure that you achieve outstanding
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printed results.
We also include a reader survey and invite you to
take a few minutes to complete the enclosed form
and return it to us in order to be entered into
our prize draw. The lucky winner will receive a
£300 Eurostar voucher!
We hope you find this issue an informative and
enjoyable read, and we look forward to receiving
your feedback.
Roger Pitt
Managing Director
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