Meryll Lynch v3 19/12/08 12:50 Page 27
End-User Focus
How have the recent rising energy
prices impacted the DC? For
example: operating costs -
controlling power and cooling costs
vs. processing efficiencies?
“Energy prices are frightening.
However, we strive to achieve even
greater efficiencies and have
progressed well in actively managing
our usage. We know that the market
rate for electricity is about £1M per
megawatt per year, so everything we
can do to minimise our use has a
significant impact. Things such as
virtualisation are helping contain
growth of consumption”
How do you think the protection
and storage of data will evolve over
the next five to ten years and what
emerging technologies do you think offering services ranging from basic We are also committed to the ongoing
Merrill Lynch is likely to utilise? ‘online backup services’ and ‘storage challenge of reducing our CO2
“The future is about abstracting ‘A delivery networks’, that replicate files emissions wherever possible, and
cloud’ or ‘The Cloud’. I’ve already between different geographical nodes factor this goal in to our technology
mentioned some of the virtualisation for redundancy and high performance, roadmap.”
technologies and storage virtualisation to ‘virtual dedicated servers.’ Barnes
that, I believe, will become important believes however, that future Merrill Lynch takes its corporate social
in enabling us to move data around technologies in larger institutions will responsibilities seriously and is
transparently. That combined with create an internally hosted cloud committed to minimising any adverse
workload management are areas the paradigm as well as leveraging some effect its business activities may have
firm is likely to be investing in. of these cloud services. on the environment.
These are the underpinnings of a ‘do-
it-yourself cloud.’ What we need to So, what are you focussing on It also recognises that protecting the
continue to question is ‘what do we right now? global ecosystem is of vital
need to do ourselves?’ “Cost of energy is everything at the importance to them as a commercial
moment and will continue to be so enterprise as well as a good corporate
Cloud computing and cloud storage irrespective of how the markets turn. citizen.
are already available and becoming
more and more prevalent and proven.
It’s likely that we will strike a balance Merrill Lynch is one of the world’s leading wealth management, capital
between putting things in to the cloud markets and advisory companies with offices in 40 countries and territories
and keeping them internal in our own and total client assets of approximately $1.6 trillion.
pseudo-cloud. The ability to abstract
processing and storage from physical As an investment bank, it is a leading global trader and underwriter of
dependencies are key to the success securities and derivatives across a broad range of asset classes and serves
of this kind of strategy.” as a strategic advisor to corporations, governments, institutions and
individuals worldwide. Merrill Lynch owns approximately half of BlackRock,
In fact Cloud technology has recently one of the world’s largest publicly traded investment management
re-emerged from obscurity, after its companies with $1.4 trillion in assets under management at June 30, 2008.
uncertain beginnings several years
ago. Technology has developed and For more information on Merrill Lynch, please visit
www.ml.com
there are now a number of providers
Winter 2008
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