NEWS
Brixton Finishing School launches free virtual course The ‘AD-Cademy’
Brixton Finishing School, the award-winning employment inclusion project, announces the creation of The AD-Cademy, a free, 8-week virtual course for 18-25 year-olds across the UK. The programme will equip participants with knowledge and employability to enter the advertising, marketing and digital industries. The course will open nationwide in February 2021. The AD-Cademy’s aim is to ensure the progression of multicultural and
working class talent into the creative and technology industries and Brixton Finishing School hopes that the programme’s national reach will address talent from cities in the north, such as Manchester and Liverpool, being overlooked. The Curriculum and course strategy were designed by Lachlan Williams,
Ex Head of Strategy @ R/GA LDN and previously Lecturer and Tutor in Communications and Advertising at the University of Technology Sydney. It will be full of industry masterclasses and professional skills workshops. The course has been designed to upskill participants in key aspects of marketing, creativity, and digital, help build their networks and increase the chance of them securing a role through employability workshops including personal branding, accountability, interview tips, and CV writing. The AD-Cademy has signed sponsors including KFC, and will feature
presentations and workshops from agencies, media and technology partners such as R/GA, M&C Saatchi, RAPP, Raconteur, Mail Metro Media, Clear Channel, Kinetic, Wolff Olins, Blis, AD YOU LIKE, Anomaly, Amplify, Oglivy, 21st Century Brand, Oliver, Westmill and Adam & Eve. The
Arnold Lodge artists earn recognition with prestigious prizes
Two pupils at a leading independent school in Leamington have received top prizes at a prestigious art competition. Poppy Lawrance, who is in year eight
at Arnold Lodge School, and year nine pupil Skye Thornton, have both been awarded prizes at the Independent Schools’ Association Midlands Art Competition. Poppy won the overall Midlands KS3
2D art competition for her drawing, while Skye won the overall KS3 and KS4 award for her photography, with the pair’s work going on to be entered into the National ISA Art competition next year as a result of their recognition. Poppy’s drawing titled ‘Wakanda’, which was created using prisma
colour wax pencils, was drawn in response to Chadwick Bosemen’s death but also as a reflection of the black lives matter campaign as she felt this would reach out to children by using a familiar face. She said: “I’m so happy to have won and to now be entered into the
national competition. Drawing is by far my favourite form of art and to be winning an award for it is an honour.” Skye’s winning piece ‘Dark Glass’ is of a glass reflecting water which
she took at home. She said: “It doesn’t feel real to have been awarded this prize for my
photography and I’m very excited to have been entered into the national competition.” David Preston, headteacher at Arnold Lodge School, said: “Art is one of
our most popular subjects at Arnold Lodge and the art department is always creating impressive new sculptures and drawings to be displayed around school. “Both Poppy and Skye are very talented and we are thrilled to see them
do so well – I’d like to wish them both the best of luck for the National ISA Art Awards next year.” Poppy and Skye’s work will now be entered into the National Awards,
with the judging for these taking place in February.
uwww.arnoldlodge.com
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www.education-today.co.uk
programme has launched as a pilot this year, with 500 young people signed up to take part. Ally Owen, Founder of
Brixton Finishing School said: “Launching The AD-Cademy is a game-changing moment for the rebalancing of the future talent pipeline at scale. Whether you’re in Huddersfield or Bolton, you will have access to teaching from some of the stars of the creative and media industries. The AD-Cademy will be an amazing self-serve learning platform of lectures and learnings, as well as a series of showcases and events that will enrich young people’s understanding of the advertising industry. Owen concluded: “The reality of Covid-19 is, it has, and will continue to
have, a dramatic impact on the futures of young people across the UK. Internships and work experience opportunities have been put on hold across the country and entry-level roles have all but vanished. Brixton Finishing School’s mission has always been to break down barriers and give young people from working class, multicultural and neurodiverse backgrounds a fairer chance to succeed. It’s also important to challenge companies to see the huge value a diverse and inclusive workforce brings.” To register interest, participants should visit: u
https://brixtonfinishingschool.org/adcademy/
Radio DJ Greg James crowns 11 years old winner of national writing awards
Radio DJ Greg James has crowned Heidi Ashton, aged 11, from Wells, winner of the Explore Learning Writers’ Awards (ELWAs), surprising her with the award on a video call at her school assembly at Wells Cathedral School. Heidi’s 500-word entry, entitled ‘No Longer Hidden’, told from the point of
view of an old musical instrument found in the garden shed, was chosen by Greg out of thousands of entries submitted from across the country. The theme for this year’s long-running competition, open for children aged
4-14, was ‘Hidden Talents’, and James was seen to be a fitting choice for judge, himself having authored the ‘Kid Normal’ book series about finding out your secret passion. Winners were chosen based on creativity, rather than spelling, grammar or
technical factors, giving children the chance to let their imaginations run wild. Every child who submitted a story received a certificate celebrating their efforts, signed by Greg James. James selected a winner each from Key Stages 1, 2 and 3. Heidi was
crowned winner of Key Stage 2 and the overall winner of the competition. As overall winner Heidi has won a 13” MacBook Pro, an iPad, Smart Keyboard and Apple Pencil, £1000 in experience vouchers to spend on her passion, and £500 worth of books for her school. Greg James said: "A huge thank you to all the brilliant young writers who
took part in the Explore Learning Writers’ Awards for 2020. Congratulations to all of you for setting aside some time to explore your imaginations. More than anything, I hope you enjoyed creating something anew from your brain. In this terrible excuse for a year I got a lot of joy from reading the stories submitted. The decision to pick one overall winner was tough but I’m delighted to announce Heidi Ashton as the champion of this year’s awards. "Heidi’s piece is written from the perspective of an old musical instrument
that had been abandoned in a dusty shed. I loved how imaginative it was and clearly Heidi has a flair for telling interesting and hopeful stories. I absolutely loved reading it. It was unique and I was hooked throughout, desperate to learn the fate of the discarded guitar."
u
https://www.explorelearning.co.uk/ December 2020
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