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NEWS Indian Exports Slow Down


The second largest footwear producer has registered a drop in exports in the first half of 2017. Declines in most of the country's main destination markets.


According to the latest edition of the World Footwear Yearbook - available here -, in 2016 India was the second largest producer of footwear, with 2.26 billion pairs manufactured in 2016, but only 236 million pairs were exported in that year (1.7% share in worldwide exports), making this the 6th largest exporter in the world and reflecting the focus of the Indian industry in its internal market of 1.3 billion people. In the first semester of 2017 Indian exports went down by 2.8%, reaching


only 97% of the amount registered in similar period last year (1.20 billion US dollars compares to 1.23 billion US dollars), according to the latest statistics. Two countries concentrate 31% of total India’s exports: US (16%) and UK


(15%). Both had declines over 12.0% in the first half of the year, driving the overall fall in the value of exports in the period. The less positive moment of the Indian footwear exports seems to be


occurring in most main markets: from the top 10 destinations of Indian footwear, only two increased the flow, Poland and Belgium, but these countries have small shares in total, 5% and 3%, respectively. India exports mainly leather footwear, representing a 73% share in total,


and these have declined 8.2% in the first six months of 2017, driving the overall fall in exports value.


adidas appoints new managers for Europe Alpargatas


The Brazil-based footwear manufacturer, known by its casual footwear, posted another quarter with declining net revenue across all geographies.


Alpargatas has reported third quarter net revenue of roughly 294 million US dollars, decreasing from 305 million US dollars in similar period in 2016 (-3.2%). Decline in sales was particularly


accentuated in Argentina, an important market for the Brazilian group. In the third quarter a decline of 11.3% in net revenue in Argentina was registered. There was also a 1.1% decrease in sales in Brazil, Alpargatas’ domestic market. Total sales in Brazil in the third quarter reached 208 million US dollars compared to 210 million US dollars. In the first nine months of the year, Alpargatas registered a decline of


12.4% in total net revenue, mainly driven by a poor performance in the domestic market (-12.5%) and a lost of 35 million US dollars in net revenue in Argentina (from 190 million US dolalrs to 155 million US dollars). Alpargatas is best known for its brand of flip flops Havaianas.


Currency used by Alpargatas when posting its results is the Brazilian Real. An average exchange rate of 1 Brazilian Real = 0.31 US dollars has been applied.


Premium British shoe brand Start-Rite appoints new Brand Trainer Val Barbour


The Germany-based sportswear group has appointed new General Managers for its operations in important Europe markets. France, Italy and Iberia will have new business heads.


The owner of the brands adidas and Reebok has made a series of senior management appointments across Europe. Nicolas Favre, Marketing Director at the French subsidiary of the German sports group, has been promoted to the General Manager position in the country. He is succeeding Guillaume de Montplanet, appointed Senior VP Consumer Direct Channels for Europe, last October. The German sports group has also announced another two senior-level


promotions in Europe: Marta Ríos, the Marketing Director for adidas Iberia, has now been appointed General Manager of the region, and Franck Denglos will be in charge of Italy. All these new appointments are operational and aim to continue


reinforcing the dynamic growth path of the brands in Europe. The Western Europe region posted a 7% sales increase in the third quarter of the current fiscal year.


6 • FOOTWEAR TODAY • JANUARY 2018


Start-rite Shoes Ltd is delighted to announce the appointment of Val Barbour, who has joined the company as Brand trainer.


Val has many years’ experience working for the Wolverine Group in both brand training and sales roles, including for Hush Puppies. Val’s appointment will further expand the existing brand training team, ensuring effective relationships with, and communication to, Start-Rite’s top retailers. The team will also continue to look at opportunities to raise brand awareness and increase Start-Rite’s presence to drive sales opportunities in store. Speaking of her new role, Val said: “I have a broad range of experience in


footwear, but have always held a passion for children's footwear. I am absolutely delighted to be joining Start-Rite, a brand that is so highly respected and loved. I hope to play a key role in delivering the company's plans to strengthen the business.” Ian Watson, CEO of Start-Rite Shoes, said: “It’s great to have Val on board


– we’re sure she will be an asset to the business. Brand training and effective communication with our wholesale channel is vital to our success and Val will be a key part in making this happen.”


www.footweartoday.co.uk


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