FEATURE Coding, Marking & Labelling
Clearmark earns its Zebra stripes Clearmark Solutions is now recognised as an official Zebra Technologies partner F
ood and beverage manufacturers that depend on Zebra’s table- top offl ine printers to generate high-defi nition, seasonal, limited-
edition runs and back-up labels now have inclusive access to Clearmark’s specialist and extensive service, support, consumables and coding design capabilities. Awarded ‘Registered Reseller and Printer Repair Specialist’ status by the pioneering global print company, the addition of Zebra’s off -line printers, all fully compatible with the CLARiSUITE suite of software products that incorporates CLARiSOFT label design software and CLARiNET networking software used across all ICE printers, gives food and drink processors of all sizes more coding options and a way of monitoring Overall Equipment Eff ectiveness (OEE). As time is the ultimate commodity in fast-paced manufacturing environments, having a printer backup alleviates the most common tech-related frustrations, safeguarding against downtime and providing extra on-demand print capacity to fl ex to seasonal promotions, limited- edition runs and bespoke product campaigns.
“Given that downtime can have such a detrimental impact on businesses of all sizes, having an offl ine Zebra printer that’s completely aligned to a company’s online real-time coding system will always be benefi cial to a manufacturer’s disaster recovery strategy. As well as adding additional print capacity to cope with seasonal peaks, they also guarantee a continuous workfl ow when online printers are undergoing maintenance, consumable changeovers or repairs,” said Clearmark’s Aftercare Manager, Gemma Butlin.
Solutions for SMEs For the UK’s 6,700 micro, small and medium-sized food and drink enterprises and the estimated 40,000 artisan businesses operating in the sector, a Zebra desktop printer provides a robust and fl exible start- up coding machine.
Clearmark can help to introduce effi cient labelling systems at the earliest phase of an SMEs development, yet off er the opportunity to upgrade to a compatible online print system when growth and
14 February 2022 | Automation
retailer Codes of Practice (COP) warrant it. Sharing familiar software across the entire Zebra and ICE range is a unique benefi t of this new partnership. Because the labelling software is exactly the same, fi les can easily be converted to an online printer with no business interruption, ensuring vibrant graphics and crisp typography match from one printer to the next. Championing both company’s solution- focused ethos, Clearmark set out at the start of the partnership to create a mobile print station enabling manufacturers to easily move its Zebra printer around the factory.
Natural extension Repairs, guidance, troubleshooting and design support all fall within the support contracts that each manufacturer has in place. Zebra champions have been fully trained within the Nottingham-based service and tech support teams enabling Clearmark to mirror the service levels the company is renowned for delivering. The ability to access CLARiSOFT drag-and-drop label design software and CLARiNET networking software (used across the ICE product range) via the Zebra printer and customer’s IT infrastructure enables plant operatives to react instantly to any changes required. “The simplicity and compatibility of CLARiSUITE reduces operative errors. Additionally, the integrated coding software links ICE, Zebra and native
printers in real-time to standardise factory processes and synchronise up to 99 printers for enhanced traceability,” said Butlin. With an 80% remote fi rst-time fi x rate, Clearmark has extended its free online tech support to all Zebra desktop printer customers. The support team can assist with label design and upload to a customer’s server. Should there be a major IT issue, the Clearmark team can create labels remotely, using CLARiSUITE and CLARiSOFT/Net. The job can be added to the Zebra via RS232 or network TCP/ IP, to deliver whatever support is needed to switch to offl ine Zebra printers and keep production fl owing. For customers without the CLARiSUITE software, jobs can be created using Zebra’s own design software and a USB. Every call request is documented, followed up and completed.
CONTACT:
Clearmark Solutions
www.clearmark.uk
automationmagazine.co.uk
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