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Automotive & motorsport


As the industry strives to bridge this compensation gap, chief financial and HR officers must work together to form creative new solutions. Some automakers are diversifying their benefits packages, offering perks that cater to a new generation of professionals, such as work-life balance initiatives, hybrid work models and opportunities for cross-disciplinary collaboration. Additionally, partnerships with educational institutions, coding bootcamps and tech accelerators are becoming more prevalent, nurturing a pipeline of skilled software talent tailored to the automotive domain. Moreover, the promise of contributing to sustainable transportation solutions, and having a tangible impact on global challenges, holds intrinsic value that the industry can leverage. The shift toward in-house software development is a delicate balancing act. On the one hand, automakers recognise the urgency of bringing software expertise in-house, but on the other, the sector must grapple with the realities of its deep-rooted heritage of manufacturing and engineering. Maintaining a mix of traditional workers and new software engineers will be crucial, and retaining traditional industry know-how is still important. Acquiring a skilled software expert does not necessarily translate to expertise in safety-critical systems. For example, it is crucial to avoid a scenario where essential functions, such as deploying airbags, are reliant on cloud-based operations.


TAKING ADVANTAGE OF THE LATEST MARKET INTELLIGENCE


The companies best placed to deal with the challenges and maximise the opportunities in these markets are those who are well


prepared and take advantage of tactical automotive industry intelligence, updated in real-time by industry experts, that provides the latest information from across the globe. As well as identifying the different categories of products and grasping the different business strategies, they must also engage with the main areas of change, growth, and risks in the industry. In addition, people responsible for employees’ professional development should use training services that lead to industry certifications and proof of expertise in the industry.


Cambashi cambashi.com


Instrumentation Monthly February 2024


29


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