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When Lancashire folk say
(as they so often do) that they are going “to, th’ Island” for their holiday, no one asks which island. The answer is too obvious. It isn’t, even in these days
of far-ranging travel, Majorca. It isn’t Wight or Jersey, or even (dare we mention it?) Ireland. “Th’ Island” is the Isle of Man. As it was to our
/? th a t
grandparents; and as, no doubt, it ever will be. Between Lancashire and li tt le strip of
historic. The same Vikings who caused us more than a spot of trouble from time to time were also frequent visitors to our own Outer Island. The Stanleys, feudal lords of much of Lancashire, also held sway at one time across the water. But - historical ties, once
mu lt i -c o l o u re d , infinitely-varied land that lies only a few miles to the west of us in the middle of the Irish Sea there is a unique affection. Maybe its origins are
broken, soon vanish among the debris of the years. And Lancastrian long love affair with Mona has much firmer links — the links that come only from close personal knowledge, from an intimacy that stretches back to the limits of our memories. So, if we talk among
A Lancashire look at the Isle of
overlook the delights so near at hand. Perhaps they fear that the joys of earlier years would be too unsophisticated for modern tastes. How wrong, how very
wrong, they are! For one thing, th’ Island has changed; if sophistication is what you want, you can find it in abundance — all the glittering ingredients of the high-speed, with-it holiday. And yet, at the same time,
really be Quellys — every other name seems to begin with “Qu”?). And then there are the unexpected things, such as the rustic glens that suddenly and . dramatically open out into majestic coastline; the swift transition, in reverse, from seaside resort to rolling fell country.
it hasn’t changed, which (to. those of us whose love has never wavered) is its greatest joy of all. The Isle of Man is still,
ourselves about Onchan Head, Peel Harbour, the Chasms, or Groudle Glen, nobody asks, “Where’s that?” These places are all part of • our personal heritage. Loved ones. . . and sometimes neglected ones. For, in the frenzy of
placename-dropping that has become the English holiday fashion in recent years, some Lancastrians (let us admit it with shame) have tended to
praise be, different; it still gives one that feeling of “being abroad” and yet not among strangers. That is its special charm.
What m a k e s the
currency and customs, and pubs that stay open all day. There are, of course, the Kellys (and shouldn’t they
A UNITED
NEWSPAPERS PROMOTION
difference? That isn’t easy to explain. There are the obvious things — like cats and kippers, horse trams and quaint railways,
strange
all-pervasive. It begins on the boat or the plane; it persists all the time one is there. The only thing to do is to accept it — and wallow in it. Now a word of explanation
about this supplement. . . A unique venture in
It is all these things — and
more. Perhaps, most of all, it is the feeling that the entire island, with its 100 miles of coastline, was created, and is maintained, solely for holiday pleasure mainlanders.
the of
there; come to think of it, a lot of people must work very hard, just for our delight. But one is never conscious of the Isle of Man as a place of work. It is a true Holiday
Some people must ____work
Island, every square inch of it.
This atmosphere is
weekly newspaper publishing, it is the result of co-operation between the Isle of Man Tourist Board and several Mid and East Lancashire newspapers of the United Newspapers group. Taking part in it are the Burnley Express and News; Nelson Leader; Colne T i m e s ; C h o r l e y Guardi an; Leyland Guardian;' Barnoldswick and Earby Times; Clitheroe Advertiser and Times; and Wigan Observer (on whose web offset press it is printed). Between them, the papers
double purpose. Not only does it put the island in direct contact with its traditional market, but it also contains, as you will see inside, a remarkable holiday offer for old age pensioners. This has been arranged with the Tourist Board and the Ribble Motors organisation.
The supplement serves a It is a sequel to a pioneer
venture between Ribble Motors and the Burnley Express and Nelson Leader
series last year, when a pensioners’ holiday in Llandudno was laid on. About 450 made the trip in
Mav And the “encore” (by public demand - literally) took another 400 pensioners on holiday in September. That’s how popular it was.
This year, with a wider
serve nearly half a million' readers in the heart of industrial Lancashire (and to emphasise the links between this region and the Isle of Man would mean starting at the beginning again!).
circle of newspapers involved, ; we are confident thatl&tdeastr'SW1: a thousand O.A.P’s will want
to hike part. A mighty holiday host, indeed. But of one thing we are certain - the Isle of Man can cope!
Biss
s p u n
BARNOLDSVVICK & EARBY TIMES BURNLEY EXPRESS & NEWS CHORLEY GUARDIAN CLITHEROE ADVERTISER .
a n i g a i —
COLNE TIMES LEYLAND GUARDIAN NELSON LEADER WIGAN OBSERVER
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